Integrated Strategy Insights Lead - Dallas, TX
2 days ago

Job summary
We are PMG Named Ad Age Best Places to Work for 11 years in a row and Fast Company Best Workplaces for Innovators since 2022 PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible Driven by shared success PMG leverages business strategy and transformation creative media and insights—as well as its proprietary operating system Alli—to deliver cutting-edge digital solutions and innovative media strategies Our team comprises over 900 employees globally and our work for ambitious brands like Apple Nike Sephora Experian Therabody Best Western Hotels & Resorts Creed Fragrances BNY Intuit CKE Restaurants Travelex and Whole Foods spans 85+ countries You will be part of PMGs Strategic Planning & Insights team embedded within Nikes North America Integrated Media business Day to day you will partner closely with Media leads Creative partners and Client Strategy teammates to turn cultural understanding and audience insight into plans that feel distinctly Nike—clear intentional—and built for how people actually move through sport and culture You will also collaborate with channel specialists social video search commerce—and more—to make sure recommendations are grounded in how platforms workand how audiences behave As initiatives expand you will connect with cross-agency partners in creative PR experiential—and sports marketingto keep storytelling aligned across touchpoints You will report into the Head of Integrated Strategy for Nikeand help support junior teammates by modeling strong thinking curiosity—and a generous collaborative working style Most importantlyyouwill help keep the work rooted in Nikes voiceand cultural role—so every plan feels like it could only come from Nikeand this team
Job description
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