Content Architect - Remote (United States)
3 days ago

Job description
About the Role
Phase2 is seeking a Content Architect responsible for designing, governing, and operationalizing content architectures that support modern digital platforms, including AI-enabled experiences. This role ensures client content is structured, reusable, accessible, and trustworthy, enabling scalable delivery across websites, applications, personalization systems, and AI-driven interfaces.
By architecting content for both human users and machine learning systems, this role ensures clients capture opportunities across traditional search, generative engine optimization (GEO), and AI-powered experiences.
The Content Architect works hands-on with client teams, engineers, data specialists, and delivery leads to translate business and user needs into durable content models, taxonomies, and governance practices that can be implemented and sustained over time.
This position reports to: Director, Marketing Services
Compensation: Base annual salary of $120,000 - $142,000
What You'll Do
- Lead the design of content models, taxonomies, and metadata structures that support modular, reusable, and semantically meaningful content.
- Conduct content audits and analysis to inform platform migrations, redesigns, and AI-readiness efforts.
- Lead structured data and schema strategy (e.g., , provider/location/service entities), ensuring content is optimized for traditional SEO and generative AI discovery (GEO), including AI visibility requirements such as citability, entity clarity, and authority signals.
- Own technical SEO considerations related to content architecture, including metadata strategy, structured data coverage, search visibility foundations, and semantic structure.
- Define and implement content governance frameworks, including editorial workflows, lifecycle rules, and quality standards.
- Ensure content architectures support accessibility (WCAG - Web Content Accessibility Guidelines), compliance, and consistency across channels and audiences.
- Partner with Engineering and Data teams to ensure content structures are technically implementable within CMSs, APIs, and downstream systems.
- Guide clients through content transformation and migration efforts, from strategy through execution, including designing content operations workflows to reduce content and metadata debt and improve system integrity.
- Collaborate with Client Orchestrators to align scope, timelines, and delivery expectations.
- Provide content architecture direction to delivery teams and mentor less senior content strategists.
What You'll Need
- Deep experience in content architecture, taxonomy, and governance.
- Hands-on delivery experience with CMS-driven platforms and migrations.
- Strong collaboration with engineering and delivery teams.
- Familiarity with AI-enabled content use cases (semantic search, personalization, automation).
- Proven ability to lead complex content workstreams within client engagements.
- Demonstrated experience diagnosing and remediating content quality issues at scale, including inconsistent tagging, taxonomy violations, metadata gaps, and redundant content structures.
- Strong proficiency working in spreadsheets, structured datasets, system exports, and data normalization tools to support content cleanup, transformation, and migration workflows.
- Strong working knowledge of technical SEO and structured data implementation, with experience using SEO platforms to diagnose and improve content visibility.
- Experience defining structured data and schema strategies for SEO and AI visibility (e.g., , JSON-LD, entity modeling).
What Success Looks Like
- Content models that reduce duplication and rework.
- Clean migrations and transformations with minimal content debt.
- Platforms that support personalization, AI retrieval, and multimodal delivery without retrofitting.
- Clients able to govern and evolve their content post-delivery.
- Structured data implementations that improve SEO performance, GEO outcomes, and visibility within AI-generated answers.
What You'll Get
- The chance to make a real impact, helping millions of people per year.
- To work from wherever you thrive best. We're a remote-first team built on trust, flexibility, and outcomes.
- A competitive compensation package that considers various factors.
- A comprehensive benefits package that includes medical, dental, vision, life insurance, disability coverage, and supplemental insurance.
- Our fun and interactive wellness program offers rewards for participation.
- A 401(k) with a 3% employer contribution–no match required and 100% vested after just 90 days.
- You'll start with 16 paid vacation days, 4 personal days, and 1 volunteer day each year. Vacation and personal time increase with your tenure, recognizing your continued contributions.
- Up to 12 weeks of fully paid leave for birthing parents and up to 6 weeks of fully paid bonding leave, based on your tenure. This includes support for adoption and foster placement, along with the option to extend time off through additional unpaid leave.
- Inclusive fertility, adoption, and surrogacy benefits through Kindbody, along with virtual health coaching and care navigation.
- A $500 stipend to personalize and equip your home workspace for success.
What the Environment Looks Like
Physical Demands
- Frequently remain in a stationary position, often standing or sitting for prolonged periods of time.
- Occasional adjusting or moving of light objects up to 20 pounds in all directions.
- Continuous communication on live video chats, calls, and through emails and messaging platforms for the purpose of exchanging information.
- Continuous repetitive movements that may include the wrists, hands, and/or fingers.
- Travel, sometimes frequent, is expected.
Mental Demands
- Comprehension - Must continuously be able to understand direction and adhere to established procedures. Must also be able to gather information from clients and employees and synthesize this information in a meaningful way. May also be responsible for making improvements or recommendations to existing procedures.
- Organization - Must continuously be able to gather and classify information, store information learned from conversations and communications, and then be and be able to quickly recall, interpret, and explain information.
- Reasoning and Decision Making - Must continuously use logic to analyze and interpret information, and prioritize.
- Communication - Must continuously express or exchange ideas and meaning with employees and clients.
- Resilience - Must continuously adapt well in the face of workplace stressors.
Equal Employment Opportunity (EEO)
Phase2 is an Equal Opportunity Employer and complies with all applicable laws regarding non-discrimination and affirmative action. We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, age, or any other protected status. We are committed to providing reasonable accommodations to applicants with disabilities throughout the recruitment process.
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