Head of Brand - New York - confidential

    confidential
    confidential New York

    1 day ago

    $140,000 - $260,000 (USD) per year *
    Description

    Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below.

    Head of Brand & Content

    About the Company

    Industry-leading provider of real-time monitoring & observability software

    Industry
    Computer Software

    Type
    Privately Held

    Founded
    1997

    Employees
    201-500

    Specialties

    • itoa
    • real-time big data analytics
    • application performance monitoring
    • market data monitoring
    • transaction monitoring
    • capacity management & planning
    • and financial services

    About the Role

    The Company is seeking a Head of Brand and Content to spearhead its brand evolution and establish a strong presence as a thought leader in the observability space. The successful candidate will be responsible for leading the brand repositioning from an IT monitoring vendor to a modern observability platform leader, particularly within regulated industries. This role involves leading the visual identity evolution, digital presence consolidation, and developing a unified brand narrative that ensures consistent messaging across all value streams. The Head of Brand and Content will also be tasked with building an executive media machine, securing earned media opportunities, and creating systematic content programs that engage target audiences throughout their buyer journey.

    Applicants must have a minimum of 10 years' of B2B marketing experience, with at least 5 years' in brand or content leadership roles, and a proven track record of successful brand transformation or repositioning. Expertise in enterprise technology content marketing, thought leadership development, and experience in financial services or regulated industries are essential. The role requires the ability to build and manage an integrated content team, create a content strategy that balances demand creation and capture, and demonstrate a portfolio of compelling content that drives business outcomes. xhmxlyz The Head of Brand and Content will work closely with executive leadership, product management, sales, and demand generation teams, and must be adept at positioning executives as industry voices on relevant topics.

    Hiring Manager Title
    CMO

    Travel Percent
    Less than 10%

    Functions

    • Marketing
    * This salary range is an estimation made by beBee
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