- Audit brands and competitors' digital shelves, providing analysis and content update recommendations
- Advise clients on digital content strategy and product page content optimization on leading ecommerce platforms
- Subject matter expert on ecommerce content and retailer requirements, defining best-in-class content for client-specific categories
- Collaborate with cross-functional teams to ensure comprehensive understanding of processes and ecommerce content role
- Lead the creation of engaging product page content assets from ideation to completion
- Deploy digital shelf content to sites through various toolsets and perform ongoing monitoring and troubleshooting
- Optimize ecommerce content workflows, technology, and partnerships to ensure timely delivery of competitive content
- Develop timelines aligned with content launch plans and implement efficient methodologies for speedy market entry
- Manage product pages, technical details, and troubleshooting within platforms and workbenches
- Track emerging ecommerce content trends and requirements, sharing educational content with clients and internal teams regularly
- Bachelor's degree in advertising, marketing, business, or related field
- Minimum 5 years of ecommerce experience in retail, CPG, or marketing/advertising agency
- Experience managing digital shelf content and content deployment on major ecommerce platforms
- Strong understanding of data and ecommerce analytics
- Entrepreneurial mindset, self-starter, and team player with creativity and accountability
- Dynamic personality and leadership abilities to engage and influence diverse audiences
- Extensive industry knowledge, especially in consumer packaged goods and ecommerce
- Strategic thinking and decision-making skills grounded in agency and client knowledge
- Passion for innovation and growth, always seeking ways to improve business
- Excellent communication, presentation, and interpersonal skills
- Some travel required
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Ecommerce Manager - Southfield, United States - Mars United Commerce
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Description
Mars United Commerce - Manager, Ecommerce
Mars United Commerce Powered by Marilyn is a renowned global company specializing in providing cutting-edge solutions for clients to enhance their business growth. Established by the esteemed Marilyn Barnett, we are pioneers in Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy, collectively forming a Unified Commerce Ecosystem. With a team of over 800 professionals spanning across various continents, we are dedicated to driving growth for our employees, clients, and communities worldwide.
ROLE OVERVIEW:
REQUIRED SKILLS:
Mars United Commerce is an Equal Opportunity Employer, promoting diversity and inclusivity in all job roles. We offer a range of comprehensive benefits and policies designed to support the well-being of our employees and their families, fostering a flexible and inclusive work environment.