Social Media Manager - Charlotte, United States - Drink DELTA

    Drink DELTA
    Drink DELTA Charlotte, United States

    1 month ago

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    Education / Training
    Description

    Overall Purpose:

    As a Social Media Manager at Delta, you will be responsible for helping develop and then executing social media content strategies, creating engaging and compelling content, managing social media platforms, monitoring and analyzing performance, and collaborating with other departments here at Delta on a day-to-day basis. This is an in-office role but will have the ability to travel throughout Charlotte to shoot content as needed.

    Scope:

    The Social media Manager is responsible for creating and scheduling content on Delta's social media across multiple platforms. This role's success will be measured through metrics and insights given to us from the Iconosquare platform. Success in this role will be growing the community our channels foster through engagement, captivating content, and clear communication. This position reports to the Creative Director and works in close collaboration with the Marketing Department.

    Qualifications

    Attention to detail and ability to meet deadlines

    Previous experience using Iconosquare is a plus

    Social media content creation and management skills

    Experience in developing and executing social media content strategies

    Strong understanding of social media platforms and trends

    Excellent written and verbal communication skills

    Knowledge of SEO and digital marketing

    Ability to work independently and collaboratively

    1-2 years of prior experience

    Must be proficient in TikTok, Instagram, LinkedIn, Youtube, Google Drive, your preferred video editing software (Adobe, Capcut, etc.)

    Responsibilities

    Analyze metrics and data to fine tune our social media content to continue to grow our community

    Chase trends on social media platform to stay relevant and at the top of people's For You/Discover page

    Filming TikToks, reels, and additional content for channels as needed

    Editing TikToks, reels, and additional content for channels as needed

    Writing captions for Instagram and TikTok

    Creating stories for Instagram

    Posting on all Delta social media channels

    Scheduling content through Iconosquare that aligns with our social media strategy and posting cadence

    Additional Details

    • This position has a salary range of $65,000 - $85,000 based on experience and skillset
    • We offer Insurance, Paid Time-Off, Holidays