Sales Support Specialist - Atlanta - Brady

Description

What We Need:

• Act as the primary technical resource for Territory Managers, assisting with the identification,testing, and successful implementation of products in new or complex customer applications.
• Provide impactful product demos and Lunch & Learn programs that accelerate sales cycles andstrengthen team product expertise
• Lead the creation, documentation, and technical validation of engraved or marked productsamples for potential customers, ensuring they accurately represent product capabilities andmeet application requirements.
• Create and maintain a library of technical specifications, application guides, best practices, andtroubleshooting documentation for the sales organization.
• Facilitate communications between the sales team and product/marketing teams, gather fieldintelligence on product performance, customer needs, and competitive activities to informfuture strategy and product development.
• Develop and deliver comprehensive technical and application training programs to onboard newsales staff and educate existing team members on new product features, strategic shifts, andbest-practice sample presentation techniques.
• Work with the sales team to ensure their approach, messaging, and operational processes alignwith the established sales strategy. This includes identifying opportunities and developingsolutions to facilitate strategy adoption.
• In conjunction with the sales manager, monitor the technical proficiency of the sales team andrecommend targeted coaching or training to address skill gaps.

What You'll Be Doing:

Brady Corporation is seeking a proactive Sales Support Specialist to join our Engraving Solutions sales team as part of the Signage, Graphics, and Personalization (SGP) group. The Sales Support Specialist plays a critical, cross-functional role, bridging the gap between sales and technical execution. This position is responsible for ensuring the Gravotech sales team is equipped with the necessary tools, technical expertise, and strategic understanding to succeed. The ideal candidate is a proactive problem- solver with a strong technical background and a passion for coaching and process improvement.

What You Will Need To Be Successful:

• Bachelor's degree in a technical field (e.g., Engineering, Computer Science, or equivalenttechnical discipline).
• 5+ years of experience in a pre-sales, application support, or technical sales role.Proven ability to create high-quality, technically sound engraved product samples or prototypes.
• Excellent communication, presentation, and coaching skills.
• Demonstrated ability to learn and articulate complex technical concepts.
• Ability to develop a deep understanding of the organization's overarching sales strategy,including target markets, competitive positioning, and core value propositions.

About Us: Who we are: Gravotech has been a global leader in direct part marking and laser engraving since 1938. Gravotech machines are used by more than 60,000 customers around the world, from large consumer brands and industrial manufactures to professional engravers and small retail customers alike. In 2024, Gravotech joined Brady Corporation's global portfolio of brands. Brady is a global leader in safety, identification and compliance solutions for a diverse range of workplaces. From the depths of the ocean to outer space, from the factory floor to the delivery room - Brady is just about everywhere you look. Companies around the world trust Brady because of our deep expertise and knowledge across a wide range of industries and applications - powered by our world-class manufacturing capabilities. Gravotech products help enable Brady's full range of industrial identification solutions in industries around the world. We have a diverse customer base in industries including electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace and more. As of July 31, 2025, Brady employed approximately 6,400 people in our worldwide businesses. Our fiscal 2025 sales were approximately $1.51 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. You can learn more about us at Why work at Brady:A career at Brady means working for a global company that has thrived for over 100 years, and whose innovative spirit drives our future growth. And as a member of the Gravotech team, you'll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you'll feel connected to the community through our charitable contributions and opportunities to give back. Our headquarters are in Milwaukee, Wisconsin, but we have more than 70 locations globally, giving our employees the opportunity to work with colleagues around the world.

Our Benefits:

• Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision
• Generous 401(k) with company match
• Paid time off and holidays
• Opportunity to participate in incentive programs for all full-time employees
• Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
• Education reimbursement opportunities
• Scholarship program for children of Brady employees
• A variety of Employee Resource Groups to provide you with unique networking, development, and volunteer opportunities
• Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management)
• Dress-for-your-day dress code
• Charitable contributions matched through Brady's Matching Gift program