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Marketing and Communications Manager - Groveport, United States - Equiliem
Description
About Komar Industries,LLC:
We build careers.
It does not matter where you look at Komar and our subsidiaries (purchasing, accounting, manufacturing, engineering); you will find employees who have invested over 20 years with our company.
We know how unusual that is in today's job landscape.When you create an environment that challenges people to rise to their potential and celebrates them for their contributions, longevity is a natural result.
We focus on the team. We may have cubicles and workstations, but we expect the boundaries between departments to be anything but rigid. Here at Komar and subsidiaries, we pull together as a team to get the job done.We want you to grow with us. In the next three to five years, the Komar family of companies are poised for rapid growth. We will have many opportunities to develop and refine your skill sets to grow into higher-level positions.
Some of our staff even transition between departments when they find another path to be more aligned with their abilities and interests.
We want you to love what you do and continue to evolve with us as we meet the challenges of the future.
Headquartered in Groveport, OH, Komar is a leading designer and manufacturer of industrial waste and recycling processing systems. Komar
provides various waste solutions all over the world, direct to the consumer; from simple compaction equipment to multi-million-dollar, hi-tech waste processing systems.
and foreign patents, companies turn to Komar for our innovations in volume reduction processes that provide rapid ROI by reducing transportation, energy, maintenance, and labor costs while minimizing an organization's waste stream and carbon footprint.
Established in 1977, Komar's products enable its customers to improve their processing of waste streams (e.g., corrugate, wood, e-waste, organics, mixed waste) while reducing their carbon footprint and their transportation, energy, maintenance, and labor costs.
Supervisor:
David Gerad, Marketing
Director
FLSA Category:
Exempt
EEOC Category:
Professional
Job Summary:
The Marketing and Communications Manager will play a vital role in developing, implementing, and managing strategies and tactics that communicate the company's business objectives to internal and external audiences.
The Marketing and Communications Manager will implement projects/initiatives and manage project resources proactively, including for web, SEO/SEM, social media, email marketing, trade shows, and advertising in both traditional and digital formats.
You will collaborate closely with the product marketing team to support tactics to execute marketing plans across all Komar companies.
Essential Duties:
Develops strategies to effectively communicate Komar and its products through various marketing and communications channels.
Participates in cross-functional teams to help develop short and long-term marcomm plans.
Writes copy for company advertisements, communications, brochures, direct mail, and product updates.
Develops marketing campaigns, by collaborating with cross-functional teams, to promote company products.
Identifies media outlets for press releases and promotions.
Manages and develops new content for corporate websites.
Manages and develops content for corporate social media channels.
Works with agency partners to manage Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to position Komar websites among industry leaders.
Creates and enforces brand guidelines across Komar companies and in print and electronic media.
Develops corporate strategy for trade shows.
Organizes booth layout and design for trade shows. Develops content for promotion at trade shows including marketing collateral and booth giveaways.
Develops and manages marketing and communications budget.
Attends trade shows and potential travel to customer sites to develop testimonials promoting Komar products.
Manage relationships with agency and design partners.
Qualifications:
Bachelor's degree in Marketing, Communications, Business Administration, or related field
3-5 years of relevant marketing and communications experience.
Demonstrated competency in Microsoft Office, including working knowledge of Microsoft Word, Excel, and PowerPoint.
Experience with print and electronic media including creation and editing of video content.
Proficient in the
Adobe Creative Cloud:
Photoshop, Illustrator, InDesign, and Adobe Premiere Pro.
Previous experience with web and social media management tools (WordPress, HTML, Hootsuite, Sprout Social, etc.).
Demonstrated experience in SEO/SEM and web content development.
Able to prioritize, keep multiple projects and tasks on schedule.
Demonstrated ability to manage various tasks simultaneously, organize, prioritize, make decisions and work efficiently and effectively under deadlines.
Excellent communication, organizational, and project management skills.
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