- Build custom reports, dashboards, and configure data visualizations.
- Investigate and resolve problems with data being collected and sent to Adobe Analytics.
- Perform monthly, quarterly analysis and guide users in understanding the insights and trends revealed by through dashboards
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- Troubleshoot data accuracy and completeness issues.
- Assist users with setting up integrations between Adobe Analytics and other marketing tools (e.
- Deliver training sessions on Adobe Analytics features and functionalities.
- Create and maintain user guides and documentation for Adobe Analytics.
- Answer user questions about Adobe Analytics
- Onboard new clients with Adobe Analytics.
- Manage user access and permissions within the Adobe Analytics platform.
- Create the tagging plan and technical specifications
- Involve analysts on their respective value stream discussion : Meetings + Meetings Notes + Projects update
- Project Management : Jira Ticket creation and following with dev/product/CXDI
- Check the consistency of the data in GA4
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- Tracking implementation validation and acceptance
- Establish communication & coordination with Dev and product
- Provide 100% visibility of tracking work to all teams : Bi-Daily meeting + Notion project update + Squad/Project manager/Milestones/KR update + Meeting notes
- Monitoring of the data quality (Dashboard) in lookerstudio
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Adobe Analytics Consultant - Atlanta, United States - Insight Global
Description
Scope:
App and Website
Regular Trainings to Team:
Account Management:
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.
Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:.
Required Skills & Experience
3-10 years of experience with Adobe Analytics
Experience launching and implementing Adobe Analytics and other marketing tools (CRM, marketing Automation)
Having led training and created user guides for Adobe Analytics
Used Jira for managing and following up on tickets
Nice to Have Skills & Experience
Digital Agency and Consulting Background
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching.
Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.