Territory Account Manager - Springfield, MA
2 days ago

Job description
Brief Description
Why Canopy USA?
Canopy USA is now positioned to consolidate operations across its three business units – Wana, Jetty, and Acreage – realizing synergies, cost savings, and supporting growth in state-legal markets across the U.S.
Through coverage of key market segments including flower via Superflux, vape and concentrates via Jetty, edibles and beverages via Wana, and retail through The Botanist, Canopy USA is well positioned to accelerate growth with an emphasis on the Midwestern and Northeastern U.S. markets
Who you'll work for:
The Botanist
Our Culture
Here at
The Botanist
we believe in people first. We value our people and encourage continuous opportunities to learn, develop, and grow. We pride ourselves in innovation and passion for the cannabis industry.
We are always looking for motivated people who share our vision to join our team. Think you have what it takes? Then come grow with us
About The Role
The Territory Account Manager position will have a significant presence representing all company and related subsidiaries and affiliate company brands and executes sales and promotions that align with our brands goals. This role is a multi-dimensional position covering areas of sales, marketing, brand awareness, strategy and acting as a liaison between customers and our brands and related company brands. This role plays a critical component in driving growth, sales, and awareness of our brands and company-related brands.
The Territory Account Manager will find, connect with, and qualify leads. Have an in-depth understanding of our brands and company-related brands portfolio in their region and clearly present product differentiators to prospects, while overcoming objections, successfully closing sales, and nurturing a geographic database. The ideal candidate is self-motivated, revenue-driven, and looking to grow long term with Canopy USA. They are invested in personal development and embrace the philosophy of servant selling - doing things for your customers and prospects that they perceive to be of value.
They provide the leadership team with an analysis of market conditions, competitive forces, customers, and market needs in addition to the sales resources required to meet their revenue targets. Duties will focus on selling as #1 priority and building relationships with their accounts. Strong communication with retail partners and regular updating to management required.
How You'll Make a Difference
Essential Functions & Responsibilities
1 Priority: Grow Sales, Build Key Account Relationships, and Drive Revenue for their territory.
- Conduct and analyze market research to determine opportunities, trends, and risks in the territory/market.
- Clearly define and assess market opportunities and develop go-to-market strategy.
- Continually evaluate our brands and company related brands commercial sales approach.
- Be a strong brand representative and drive new business through strong relationships, communication, and strategies that will benefit both Canopy USA and our accounts.
- As required, develop business partnerships leveraging relationships within the industry.
- Meet set KPI's for store visits, buyer meetings, and field activations including pop ups, account events, and budtender educations.
- Represent our brands and company related brands at industry events, conferences, and tradeshows.
- Achieve monthly and quarterly sales targets and goals.
- Partner with Field and Trade Marketing team to execute and support our accounts with marketing initiatives and events.
- Lead, deploy, and manage in store visual execution and brand standards.
- Develop, collect and share monthly marketing and sales recaps with key stakeholders.
- Manage territory budget with Regional Sales Director for promotions, swag, travel, and account engagement, accurately estimate costs, and manage execution.
- 80% of time spent in field expectation.
Supervisory Responsibility
This position has no direct reports or supervisory responsibility.
Skills To Be Successful
Education & Experience:
- Experience in Sales/Business Development and/or marketing, preferably within the cannabis industry but not limited to.
- Experience working directly with customers.
- Track record of successful delivery against revenue and other quantitative goals.
- Proven ability to perform in high-visibility, high-growth environments.
- Prior experience with pop ups and promotions a plus.
- Sales experience required.
- Cannabis experience a plus but not required.
Additional Qualifications
- Must have the ability to organize, implement and maintain sales strategies and programs.
- Should possess outstanding presentation and communication skills.
- Results oriented team player with thorough business fundamentals.
- Must be hands-on and willing to drive new business and work independently.
- Excellent written and verbal skills.
- Proficient technical skills including use of MS Office, CRM software, and Canva.
- Flexible schedule and ability to work some weekends and evenings.
- Candidates must live within designated territory with the ability to travel.
Work Authorization/Security Clearance
This position requires a valid state-issued license to work in the cannabis industry (e.g., MED Badge).
Benefits
- Annual compensation commensurate with experience from $60,000 - $90,000, plus potential bonuses
- Full suite of medical, dental, and vision insurance
- Paid parental leave
- 401(k)
- Paid Time Off
- Long-Term Disability
- Employee Assistance Program
- Employee life insurance and supplemental life
- Spouse and child life and AD&D
- Pet insurance
- FSA and HSA available
Schedule
- This position regularly works normal business hours, Monday – Friday, 40 hours per week. Some late nights and weekends will be required. Please confirm with the supervisor regarding the expected working schedule.
- This position is exempt from overtime pay due to outside sales employee exemption.
E-Verify Participation Notice
This Employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
What is E-Verify? E-Verify is an internet-based system that compares information from and employee's Form I-9, Employment Eligibility Verification, to data from the U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility.
Work Environment And Physical Demands
The work environment characteristics and physical demands described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be requested to enable individuals with disabilities to perform the essential functions.
Manufacturing environment that requires extended time standing, walking, bending and reaching. Ability to carry up to 50lbs for up to a distance of 100ft may be required. Occasional extended and repetitive use of arms, hands and fingers to cut and manipulate small objects. Ability to work in a humid and pollinated environment.
Code Of Conduct
All employees are expected to represent the values and maintain the standards contained in the Code of Conduct.
The Botanist
is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in The Botanist
.
If you need assistance with completing an online application due to a disability, please send a request to . Please be sure to include "Accommodation Request" in the subject line.
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