Digital Marketing Associate and Content Creator - Charleston, United States - The Beach Company

Description

Job Type

Full-time

Description

The Beach Company is actively searching for an energetic Digital Marketing Associate and Content Creator to become a valued member of our dynamic Marketing team. We are seeking an individual who is driven by passion and focused on delivering tangible results. In this role, you will take charge of conceptualizing, implementing, and managing our digital marketing initiatives while also playing a pivotal role in enhancing and upholding our brand identity. If you're ready to make a significant impact and thrive in a collaborative environment, we want you on board

Requirements

Roles and Responsibilities

1. Develop and oversee compelling content across various digital channels, such as the website, blog, social media platforms, digital signage, and email campaigns, ensuring its relevance and effectiveness in engaging our audience.
2. Work closely with internal departments to coordinate the creation and delivery of branded marketing collateral, including flyers, signage, and brochures, maintaining consistency with the company's brand guidelines.
3. Produce and enhance high-quality branded videos tailored for optimal engagement on social media platforms, ensuring alignment with the company's brand identity and messaging.
4. Aid in website maintenance and updates utilizing the Wordpress content management system (CMS), ensuring accuracy and timely updates to reflect current information and optimize user experience.
5. Collect pertinent information for press releases and media communications, ensuring accuracy and relevance to effectively convey the company's messages to the public and media outlets.
6. Remain up-to-date of the latest trends and best practices in digital marketing, implementing innovative strategies to enhance campaign performance and ensure alignment with industry standards and emerging technologies.

Education and Experience

1. Bachelor's Degree in Marketing, Graphic Design or a related field
2. Proven experience in social media management
3. Basic knowledge of Adobe Create Suite applications including InDesign and Photoshop
4. Basic graphic design skills to create visually appealing content including video
5. Knowledge of digital marketing channels, including SEO, email marketing and display advertising
6. Five or more years of relevant experience

The Beach Company is an Equal Opportunity Employer that uses EVerify. As an Equal Opportunity Employer, The Beach Company and its affiliates do not discriminate in hiring or employment on the basis of race, color, religion, national origin, gender, age, genetic information, sexual orientation, disability, or veteran status. All qualified candidates are encouraged to apply.