- Experience in Salesforce Marketing Cloud, with a strong focus on architecture and solution design.
- Experience with marketing automation tools and concepts, including segmentation, personalization, and journey mapping.
- Experience with other Salesforce products, such as Sales Cloud and Service Cloud.
- Knowledge of data privacy regulations and best practices, including GDPR and CCPA.
- Familiarity with agile methodologies and project management tools.
- Proficiency in AMPscript, SQL, HTML, CSS, and JavaScript.
- Strong understanding of data modeling, ETL processes, and API integrations.
- Lead the design and implementation of Salesforce Marketing Cloud solutions, including Email Studio, Journey Builder, Mobile Studio, Social Studio, Advertising Studio, and Automation Studio.
- Develop and execute marketing automation strategies to drive customer engagement, retention, and growth.
- Architect complex data integration solutions between Salesforce Marketing Cloud and other systems, such as Salesforce CRM, external databases, and third-party applications.
- Create and maintain comprehensive documentation, including architecture diagrams, data models, and process flows.
- Ensure the scalability, security, and performance of marketing cloud solutions.
- Stay current with Salesforce Marketing Cloud's best practices, features, and updates.
- Troubleshoot and resolve technical issues related to marketing automation campaigns and platform functionality.
- Monitor and analyze campaign performance, providing insights and recommendations for optimization.
- Bachelor's degree or equivalent combination of education and experience
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Senior Salesforce Marketing Cloud Architect - Dallas, United States - Artmac Soft LLC
Description
Job Description
Job DescriptionWho we are
Artmac Soft is a technology consulting and service-oriented IT company dedicated to providing innovative technology solutions and services to Customers.
Job Description:
Job Title : Senior Salesforce Marketing Cloud Architect
Job Type : C2C/1099
Experience : 8-20 Years
Location : Dallas, Texas (Remote)
We are looking for a Senior Salesforce Marketing Cloud Architect who will be responsible for designing, implementing, and optimizing Salesforce Marketing Cloud solutions. This role requires a deep understanding of marketing automation, customer journey management, and data integration.
Responsibilities:
Qualification: