Director, ABM - New York
1 month ago
Job summary
As Director of Account-Based Marketing (ABM), you'll design and execute highly targeted programs that drive engagement,pipeline,and revenue from our client's highest-value accounts.Responsibilities:
- ABM strategy ownership – Build and execute a multi-tiered ABM strategy (1:1, 1:few, 1:many) aligned with sales priorities and growth goals
- Target account selection & insights – Partner with Sales and RevOps to identify high-value accounts and develop actionable account intelligence
- Multi-channel orchestration – Plan and run integrated campaigns using personalized content,digital ads,direct mail/events,and executive programs
- Sales alignment & enablement – Deliver messaging,content,and playbooks that support ABM outreach accelerate deal cycles
Job description
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