Telecommute Senior Product Marketing Manager - San Francisco, CA, United States - Gem

Description

Gem helps talent acquisition teams hire with remarkable speed and efficiency through strategic, data-driven recruiting.

With Gem, teams can automate and personalize candidate communication, unify all recruiting touch points into a single system, and get usable data across the entire hiring process.

Over 1,200 industry leaders, including Wayfair, Dropbox, Cintas, Robinhood, and UnitedHealth, trust Gem to fuel their growth.

And just as we strive to help our customers find great talent, we also invest in our own people and culture.

You'll be an early member of the product marketing function, which plays a strategic role in developing Gem's messaging, positioning, launch strategy, and GTM enablement.

In your first six months, you'll quarterback the launch of new products, manage product update communications, and drive sales excellence through well-designed enablement and competitive intelligence.

Partner closely with product management to execute end-to-end product launches, from early access and messaging to enablement, collateral development, and cross-channel promotion
Develop engaging enablement content and training programs that ramp up our GTM teams to effectively sell
Own internal and external product update communications, including the monthly newsletter and other creative methods that you come up with
Develop messaging and positioning that will be used throughout the company to drive demand, win deals, and build a strong brand
Partner with marketing to develop and promote campaigns that position Gem as a thought leader in the Talent Acquisition industry
Create standout external content that demonstrates the value of Gem's offering, including one-pagers, blogs, and more
Collaborate with the Product & GTM teams on competitive intelligence and positioning
You have 4+ years of Product Marketing experience at a B2B SaaS company (startup experience and/or HR tech industry a strong plus)
You can design compelling enablement content and programs that effectively train GTM teams on new products & features
You know how to work cross-functionality with product, sales, customers success, and marketing

For roles based in New York City, NY and San Francisco, CA out of our HQs, the base salary hiring range for this position is $179,075 - $188,500.

By clicking "Submit Application", you acknowledge and agree that you have read and understand Gem's Candidate Privacy Statement , including the information provided on how Gem processes your personal data and your related rights as set forth therein.

#