- Responsible for managing a team of direct reports across all Rise locations.
- Accountable for all aspects of team oversight, including: employee onboarding, employee training, employee performance (accountability and behavior), employee retention.
- Overall control of workflow and assigned responsibilities within their pod. Oversee the progress of all projects and provide assistance, where necessary, to assure timely completion.
- Ensure that projects are produced completely, correctly, and efficiently.
- Onboard, maintain and grow assigned client base; coordinate with Account Management & Media Strategy on long term strategic roadmap.
- Develop programmatic campaign targeting and measurement strategy, ensuring it aligns to the client's business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home)
- Develop action plans for achieving and measuring campaign success; Identify KPIs, processes for measurement, and optimization strategies.
- Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.
- Quickly and tactfully troubleshoot employee and client issues.
- Develop processes to help improve efficiency of the team. Scale processes across greater Programmatic practice.
- Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.
- Research, vet and test technology partners to refine Rise tech stack and drive performance for clients.
- Bachelor's degree required
- 2-4+ years programmatic experience
- Demonstrates excellent verbal and written communication skills with experience presenting media strategy directly to internal and external stakeholders
- Experience creating clear and concise media proposals (media plans, media strategies, powerpoint presentations) that showcase thought leadership and creative thinking
- Detail Oriented: ability to execute digital media campaigns flawlessly while providing robust insights and analysis
- Developed multiple processes that impacted the profitability/efficiency of an account/team
- Establishes themselves as trusted resource by developing relationships with key internal and external stakeholders
- Understands technical nuances associated with various media buying platforms in order to improve client results
- Possesses leadership skills necessary to independently manage potential issues and manage up concerns
- Platform Expertise: Google DV360, Google CM360, The Trade Desk, Google Ads, etc.
- Google Documents/Microsoft Office (Excel, Word, PowerPoint) proficiency
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Manager, Programmatic - San Francisco, United States - Rise
Description
Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.
The Manager, Programmatic is responsible for effectively supervising a team and set of clients with a focus on accuracy, growth, and innovation. This individual will act as a subject matter expert on Programmatic strategy and execution, assuming a client facing role during pre-sales activity and enterprise-level client meetings. As a supervisor, the Manager, Programmatic will oversee employee development and retention, including training and goal setting. Additionally, this individual is an expert at process/project management to efficiently create processes that can be scaled across multiple accounts or teams. This role will be involved in the oversight of other Rise channels when required.
Responsibilities:
