Director, Communication and Marketing, Auxiliary Services - Gainesville, United States - University of North Georgia

    University of North Georgia
    University of North Georgia Gainesville, United States

    2 weeks ago

    Default job background
    Full time
    Description

    Job Summary

    The communications & marketing director will take a lead role in developing University of North Georgia Auxiliary Services marketing strategy. This position leads research, planning, and implementation of all Auxiliary Services marketing and communication initiatives and oversees creative development for all auxiliary units.

    Responsibilities

  • In alignment with UNG branding, develop an integrated communication strategic plan for all auxiliary units to include print and digital content (website, video, socials, email) to effectively serve student population.
  • Research, plan, and budget marketing initiatives for Auxiliary events.
  • Oversee and direct staff and campus partners responsible for implementing creative marketing campaigns and programs that integrate print, social and digital materials and related online communications activities.
  • Monitors and reviews marketing and communication projects to ensure that all deadlines are met and that the end-product meets quality standards.
  • Establish and review of departmental procedures to include compliance with university branding and marketing guidelines.
  • Provide data and reporting on communication effectiveness of auxiliary services through student, faculty, and staff surveys and social posts as needed. Identify trends and analyze data to create and implement data-driven marketing strategies.
  • Perform other duties as assigned.

    • Required Qualifications

  • Bachelor's degree is required.
  • Requires three years of experience in developing marketing materials and written communication is required.
  • Previous Supervisory experience is required.

    • Preferred Qualifications

  • Auxiliary experience is preferred.

    • Required Documents to Attach

  • Resume/Curriculum Vitae, Cover Letter, and Transcripts
  • Contract information for three professional references

    • Knowledge, Skills, & Abilities

  • Demonstrated knowledge of web development, social media, video productions, e-communications, and branding content.
  • Excellent written/verbal communication and outstanding customer service skills.
  • General project management, computers, and related office software applications.

    • Conditions of Employment

    Offers of employment are contingent upon completion of a background investigation including a criminal background check demonstrating your eligibility for employment with the University of North Georgia, as determined by University of North Georgia in its sole discretion, confirmation of the credentials and employment history reflected in your application materials and, if applicable, a satisfactory credit check. Applicants may be subject to a pre-employment drug test.