Principal Product Marketing Manager - Palo Alto - Norwest Venture

Description

Principal Product Marketing Manager – Compliance

Location (hybrid: remote and in-office): Candidates must be based near Palo Alto, California

The Opportunity

We are hiring a Principal Product Marketing Manager to define how Obsidian frames compliance for modern SaaS environments, from due diligence through due care. This role owns the market narrative for SaaS compliance as a continuous, operational capability rather than a point-in-time audit exercise. You will show how Obsidian connects security posture to business assurance, helping organizations prepare for audits, enforce controls continuously, and prove trust over time.

You will build a unified story that resonates across key personas involved in SaaS risk and compliance decisions:

• TPRM and GRC leaders who need continuous evidence, defensible risk decisions, and reduced audit fatigue
• Application and Cloud Security teams responsible for implementing controls, monitoring drift, and remediating findings without manual overhead
• CISOs and security executives accountable for governance, regulatory confidence, and board-level assurance

This is a strategic, market-shaping role. You will translate complex platform capabilities into clear, outcome-driven narratives that elevate how the market understands SaaS compliance.

What You'll Do

• Own positioning, messaging, and value propositions for SaaS compliance use cases across the Obsidian platform
• Define and evangelize Obsidian's point of view on inevitability of SaaS compliance and structural shifts across cybersecurity organizations
• Build persona-specific narratives for TPRM, GRC, Application Security, Cloud Security, and CISO audiences, aligning them under a single cohesive story
• Partner with Product to influence roadmap framing and ensure compliance capabilities are expressed in customer use cases and business outcomes
• Lead go-to-market strategy for compliance-related launches, solutions, and campaigns
• Develop high-impact content including solution briefs, executive narratives, sales enablement, and launch materials
• Collaborate with demand gen, comms, and field teams to scale messaging across campaigns, events, partners, and sales motions
• Gather customer, analyst, and competitive insights to sharpen positioning and identify new compliance-driven growth opportunities
• Serve as a subject matter expert in customer, analyst, and media conversations around SaaS compliance and risk
• Measure and refine GTM effectiveness in partnership with growth and analytics teams

About You

• Experienced and strategic. You bring 7+ years in product marketing or product management within cybersecurity, SaaS platforms, risk, or compliance-related domains. You have led messaging and GTM efforts for complex products and understand how to influence both market perception and revenue outcomes.
• Deeply fluent in SaaS compliance and risk. You understand how compliance frameworks map to real SaaS environments, including identity sprawl, privilege, misconfiguration, third-party access, and continuous control monitoring.
• Clear, outcome-driven storyteller. You translate technical and procedural complexity into concise narratives that resonate with practitioners and executives without relying on jargon.
• Strong product marketer with sharp messaging instincts: You know how to build positioning and messaging that is clear, differentiated, and durable. You can distill complex products into simple, repeatable messages that hold up across executives, sellers, and the field.
• Persona-aware and collaborative. You know how TPRM, GRC, security teams, and CISOs think and buy, and you work effectively across Product, Sales, and Marketing to deliver aligned execution.
• Self-directed and fast-moving. You stay ahead of regulatory and market shifts and thrive in fast-moving environments where direction is evolving and impact matters.

Why Obsidian

Join a company leading the next frontier of SaaS security through AI-driven defense and behavioral intelligence. You will work alongside industry pioneers and help define how organizations secure the modern SaaS estate.

Enjoy competitive compensation, equity, and benefits in a high-growth, mission-driven environment. Apply now to shape how the world understands and secures SaaS.

Employee Benefits

Our competitive benefits packages are designed to support our employees' well-being, both at work and at home. Our US based employees enjoy:

• Competitive compensation with equity and 401k
• Comprehensive healthcare with dental and vision coverage
• Flexible paid time off and paid holiday time off
• 12 weeks of new parent or family leave
• Personal and professional development resources

Disclosures and detailed information about pay range, equal opportunity, and privacy policies are provided in the company's standard employment documents and on request during the hiring process.