Associate Journals Marketing Manager - Trenton, United States - John Wiley & Sons , Inc.

Description

Associate Journals Marketing Manager

Location:
Melbourne(preferred), Brisbane or Remote in Australia

Our mission is to unlock human potential.

We welcome you for who you are, the background you bring, and we embrace individuals who get excited about learning.

Bring your experiences, your perspectives, and your passion; it's in our differences that we empower the way the world learns.

About the role:

As Associate Marketing Manager in the Journals Marketing division of the B2C marketing organization, you will partner primarily with the Publishing Organisation and external editorial contacts, and the wider Marketing organization to create compelling go-to-market strategies for our portfolio in Australia.

You will be responsible for a suite of journals, help develop researcher-focused plans that drive our relationship with users and authors, delivering submissions/readership growth and increased reader engagement as well as improved journal brand experience, as well as society relationship management and improved journal brand experience.

We hope you have a strong collaborative approach, good business and analytical skills and have strong communication skills enabling you to interact with a range of different stakeholders independently.

You will be part of a high-performing, focused team delivering best-in-class product marketing.

You care about improving researchers' experience of our journals, improving journal brand -awareness and engagement, always with the goal of achieving article growth and driving open access revenue, and society satisfaction.

How you will make an impact:

Help implement brand awareness and lead generation strategies to establish, maintain or improve the position of the portfolio of journals.

Help develop effective product positioning and messaging and deliver effective campaign and program briefings.
Collaborate with subject matter and community experts.
Understand marketing best practice and key marketing deliverables.
Collaborate with colleagues across marketing organisation to deliver marketing programs that meet journal goals.
Maintain society relationships.

We are looking for people who:
Education to degree level or equivalent
Background in professional services, or academia. Experience in publishing will be desired.
Knowledge and understanding of systems and processes which support the marketing and sales functions.
Knowledge of relationship management with internal and external stakeholders.
Good business acumen and an ability to keep focused on achieving KPIs.
Digital Marketing
Customer focus
Analytical skills
Strong written and communication skills


About Wiley:
Enabling Discovery, Powering Education, Shaping Workforces.

We clear the way for seekers of knowledge: illuminating the path forward for research and education, tearing down barriers to society's advancement, and giving seekers the help they need to turn their steps into strides.

Wiley may have been founded over two centuries ago, but our secret to success remains the same: our people. We are willing to challenge the status quo, move the needle, and be innovative. Wiley's headquarters are located in Hoboken, New Jersey, with operations across the globe in more than 40 countries.

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