Senior Brand Strategist - San Francisco, CA, United States - Inkitt

Description

San FranciscoGrowth Team – Growth /Full Time /HybridCome build The Disney of the 21st Century with us ðAt Inkitt, we believe every author should have an equal opportunity to succeed.

Our mission is to discover hidden talents and turn them into globally successful authors. Traditional publishing often leaves authors behind with human editors responsible for selecting books fit for publication. Inkitt is a pioneer at the forefront of data-driven publishing.

By inventing an algorithm which analyzes users' reading behavior to identify hits, we have removed subjectivity from the traditional publishing equation.

This gives Inkitt the unique ability to discover hidden talents that might otherwise have gone unnoticed ðAre you a builder? We are looking for the change-makers of the world; the people who build the blueprint anytime they are unsatisfied with the status quo.

Come build The Disney of the 21st Century with us by developing our books, audiobooks, creation of games, TV shows and moviesWhat you'll doProvide guidance and training to internal teams to ensure consistent adherence to brand guidelines, fostering a brand-centric culture within the organizationThis individual will be responsible for creating and clarifying brand inputs to brand architecture, brand identity, product and feature roadmaps, and campaign development to positively shift perceptions, influence desired customer behaviors, and grow our businessDevelop and implement comprehensive brand strategies to enhance the company's global market positioning and achieve business objectivesConduct thorough market research to understand industry trends, competitor activities, and consumer insights, translating findings into actionable brand strategiesDefine and articulate the brand's unique value proposition; ensuring consistent messaging across all channels and touch points to build a strong and cohesive brand identityCollaborate with cross-functional teams; including marketing, product development, and business development to align brand strategies with overall business goals and ensure consistent brand representationDrive brand innovation by identifying opportunities for differentiation, staying ahead of market trends, and implementing creative solutions to set the brand apart in the industryAssess opportunities or challenges for our brands that result from changing conditions in the category or the world at large and make related recommendationsDevelop and enforce brand guidelines to maintain a consistent visual and verbal identity, ensuring all communications align with the brand strategy and standardsBuild and maintain relationships with internal and external stakeholders, ensuring a shared understanding of the brand vision and fostering brand advocacyEstablish key performance indicators (KPI's) to evaluate the effectiveness of brand strategies and campaigns, providing regular reports and insights for continuous improvementWho you are: 5+ years of experienceA proven track record of bringing creative and innovative ideas to the table, fostering brand differentiation and resonance in the marketSolid analytical skills to interpret data, derive meaningful insights, and use metrics for informed decision-makingExceptional written and verbal communication skills to articulate brand messages effectively and maintain consistent brand communicationA creative mindset with the ability to innovate and differentiate the brand in a competitive environmentDeep understanding of the target audience and a customer-centric approach to shaping brand strategiesExperience in brand and agency/consulting firms to see a variety of brand strategy application You thrive in fast-paced environments and are comfortable with change and operating without all of the informationHigh level of interdepence in order to push big projects with multiple statekholder and touchpointsExperience building a brandStrong Powerpoint and presentation skillsWhat we offer: Explore our 401k plan, designed to help you save for the future.

Enjoy health benefits tailored to your needs, including medical, dental, and vision coverage.

Receive professional coaching after two years with usJoin us for team-building events, including our annual Tulum tripAccess the Galatea App for free, Continue to learn Unlimited budget for self-development booksChoose a charity for us to donate to on your work anniversary Stay fueled with snacks and drinks from our micro-kitchens.

Stay active with Class Pass memberships for US based employees and and gym access for Berlin employees Bring your furry friend to our offices in Berlin and San Francisco How we've been doing:

We're a dynamic Series C startup backed by heavyweight investors like NEA, Khosla Ventures, and Kleiner Perkins ðOur mission is clear: to provide authors with an exciting platform that fuels their passion for writing and propels them toward new opportunities for discovery ð»We're excited to share we've signed Entertainment 360 to represent Inkitt and our authors in the world of film and television ðWe aim to revolutionize digital storytelling, integrating artificial intelligence to distinguish compelling narratives.

We recently secured $37m in Series C funding with investment led by Vinod Khosla of Khosla Ventures ð$160,000 - $200,000 a yearAt Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion.

We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.
We look forward to hearing from youCheck out our Careers Blogð1⁄4Follow us on Instagram & LinkedIn ð»