Marketing Coordinator - Scottsdale - P.B. Bell

    P.B. Bell
    P.B. Bell Scottsdale

    12 hours ago

    $55,000 - $95,000 (USD) per year * Real Estate
    Description

    About P.B. Bell

    At P.B. Bell, our mission is: Making lives and places better by developing, improving, and managing multifamily housing communities. Since 1976, we've been proudly creating exceptional living experiences throughout Arizona. Family-owned and based in Scottsdale, we bring creativity, integrity, accountability, and care into every community we touch while making sure we enjoy the ride along the way.

    From clothing drives and food donations to neighborhood clean-up efforts, we believe in making our communities stronger and better for everyone. We're also proud members of the Arizona Multihousing Association. [ Click here for a listing of our communities.].

    Position Summary

    At P.B. Bell, marketing is more than advertising, it's about creating meaningful connections, driving measurable performance, and elevating the resident experience across our portfolio.

    We are seeking a creative, detail-oriented, and data-driven Marketing Coordinator to support and execute strategic marketing initiatives across our multifamily communities and corporate brand. This role works closely with the Marketing Director and onsite teams to enhance brand presence, increase qualified traffic, and deliver marketing programs that produce results.

    The ideal candidate is digitally savvy, highly organized, collaborative, and energized by a fast-paced environment where no two days look the same. If you enjoy blending creativity with analytics and want to grow your marketing career within a respected real estate organization, this role offers strong exposure and opportunity.

    What You'll Do at P.B. Bell

    Strategic Marketing Execution

    • Partner with the Marketing Director to develop and execute corporate and community-level marketing strategies.
    • Support the launch of new developments and property takeovers with comprehensive marketing rollouts.
    • Assist in building integrated campaigns across digital, social, email, and print channels.
    • Contribute ideas that enhance brand positioning, lead generation, and resident engagement.

    Digital & Social Media Leadership

    • Manage and optimize digital marketing channels including ILS platforms, paid advertising, and organic social media.
    • Create, schedule, and approve site-level social media content to ensure brand alignment and engagement performance.
    • Help shape and implement corporate social media strategies across Facebook, Instagram, TikTok, LinkedIn, and YouTube.
    • Develop and manage email and SMS campaigns while coaching onsite teams on best practices.
    • Monitor campaign and channel performance using Google Analytics and reporting tools, translating data into actionable insights.
    • Manage and optimize Google Business Profiles to enhance visibility and reputation.

    Brand Management & Content Creation

    • Maintain and enhance corporate and community websites, including copywriting, visual updates, and performance optimization.
    • Design engaging marketing collateral and digital assets using Canva and other creative tools.
    • Coordinate photography, videography, and virtual tour production to ensure each community is positioned competitively.
    • Conduct regular brand audits of advertising, messaging, and collateral to ensure accuracy, consistency, and creativity.
    • Uphold and champion P.B. Bell's brand standards across all touchpoints.

    Collaboration & Training

    • Partner closely with onsite teams, portfolio leadership, and corporate departments to align marketing with operational goals.
    • Train and support onsite teams on marketing systems, social media standards, and campaign execution.
    • Provide guidance on resident retention marketing initiatives and community events.
    • Foster strong vendor relationships to improve efficiencies and marketing performance.

    Organization & Accountability

    • Maintain organized project plans, timelines, budgets, and documentation.
    • Manage multiple concurrent initiatives with strong attention to detail and deadlines.
    • Perform other duties as assigned in support of marketing and company objectives.

    Skills & Qualifications

    • 1–2 years of marketing experience required (multifamily, real estate, or service industry preferred).
    • Bachelor's degree in Marketing or related field preferred.
    • Proficiency in Canva required.
    • Experience using Google Business Profile, Google Analytics, LinkedIn, Facebook, Instagram, TikTok, and YouTube for business.
    • Strong understanding of digital marketing fundamentals and social media best practices.
    • Proficiency in Microsoft Excel, Word, and PowerPoint.
    • Experience with Yardi, RentCafe, or Site Manager a plus.
    • Exceptional written and verbal communication skills.
    • Strong project management and organizational abilities.
    • Creative thinker with analytical mindset and problem-solving skills.
    • Professional, polished, and customer-service oriented.
    • Comfortable in a dynamic, request-driven environment where priorities evolve quickly.

    Why Join P.B. Bell?

    • Be part of a respected, established multifamily organization with a strong reputation in the industry.
    • Gain exposure to strategic marketing initiatives across a diverse property portfolio.
    • Work in a collaborative environment that values creativity, innovation, and continuous improvement.
    • Grow your marketing career with opportunities for expanded responsibility and leadership development.
    * This salary range is an estimation made by beBee
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