Media Strategy - Greater Osaka Area
Only for registered members Greater Osaka Area, United States
2 weeks ago
【roles & Responsibilities】 · マーケティング本部内の各種メディア(Paid, Earned, Owned)を担当するチームや広告代理店/調査会社と連携し、USJのあらゆる露出がビジネスに与える効果の定量的な分析/効果検証を通じて戦略提案を行い、マーケティング活動の最大化を担う。 · 1.各シーズン毎の国内集客を最大化するための、メディアプランニングへの貢献 · 社内のメディアストラテジーチームと密に連携して、広告投下エリア/媒体毎の投資最適化シミュレーションを実施するためのモデルの妥当性を担保しつつ、より集客を伸ばすための戦略 ...
Job description
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