SEO Specialist Full-time Senior Marketing Ashkelon - Chicago, United States - Lsports Inc

    Lsports Inc
    Lsports Inc Chicago, United States

    2 weeks ago

    Default job background
    Full time
    Description
    LSports is a global leader in sports data, committed to revolutionizing the industry with innovative solutions.

    Our focus is on sports data collection and analysis, advanced data management, and cutting-edge services such as AI-powered sports tips and high-quality sports visualization.

    As the sports data landscape grows, we remain at the forefront, delivering real-time solutions.

    If you're passionate about both sports and technology and want to drive the sports-tech and data industries into the future, we invite you to join our team.

    LSports has 15 active sites and plans to establish another 5 sites in the coming year.

    Ensure the success of our websites, A growing high-tech company operating in Ashkelon is looking for a highly motivated SEO Manager.

    LSports is looking to hire a talented and highly skilled SEO Manager (Sports Data - B2B Marketing) with a minimum of 3-5+ years of experience.

    Committed to continuous learning and keeping up to date with the latest SEO techniques.

    Responsibilities:

    Keyword Research:


    Conducting keyword research (in a variety of languages) to identify high-value keywords and phrases relevant to the business's industry, products, and target audience.


    On-Page Optimization:
    Optimizing website content, including titles, meta descriptions, headings, and body copy, to improve search engine rankings and user experience.
    Technical


    SEO:


    Ensuring the website is technically optimized for search engines, including optimizing site speed, fixing crawl errors, implementing schema markup, and improving site architecture.


    Content Strategy:


    Developing and executing a content strategy that aligns with SEO goals, including creating high-quality, keyword-optimized content that attracts and engages the target audience.


    Link Building:
    Building high-quality backlinks from authoritative websites to improve the website's authority and search engine rankings.

    Monitoring and Analysis:


    Monitoring website performance using SEO tools such as Google Analytics (GA4) and Google Search Console, analyzing key metrics, and identifying opportunities for improvement.


    Competitor Analysis:
    Conducting competitive analysis to identify strengths, weaknesses, and opportunities in the search landscape, and adjusting SEO strategies accordingly.

    Stay Updated:


    Staying updated on industry trends, algorithm changes, and best practices in SEO to ensure the website remains optimized and competitive.


    Collaboration:


    Collaborating with other teams, such as content creators, web developers, and PPC teams, to implement SEO best practices and achieve business objectives.


    Reporting:
    Providing regular reports on SEO performance, including key metrics, insights, and recommendations for improvement, to stakeholders and senior management.

    Optimization Testing:


    Conducting A/B tests and experiments to optimize various elements of the website for better search engine performance and user engagement.

    Requirements


    Requirements:


    3-5+ years of experience in SEO, Experience in progressively responsible roles, with demonstrated success in improving search engine rankings and organic traffic, is highly valued.

    SEO experience in multi-language websites
    Experience with Google Analytics (GA4) and Google Search Console - Ability to analyze data, draw insights from analytics tools, and make data-driven decisions to optimize SEO strategies and campaigns
    Previous knowledge of keyword planner, SEMrush, Ahrefs, Data Studio
    Understanding of web analytics and tracking implementation
    Experience in developing and executing content strategies that align with SEO goals, including creating high-quality, keyword-optimized content.
    Understanding of link-building strategies and tactics to acquire high-quality backlinks from authoritative websites.
    Strong written and verbal communication skills to effectively communicate SEO strategies, recommendations, and insights to cross-functional teams and stakeholders.
    Ability to think creatively and strategically to develop innovative SEO strategies and solutions to achieve business objectives
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