Product Marketing Manager - Herndon - Exostar

    Exostar
    Exostar Herndon

    1 week ago

    Description
    Company Overview:
    Exostar's cloud-based platforms create exclusive communities within the Aerospace and Defense, Life Sciences, and other highly regulated industries where members securely collaborate, share information, and operate compliantly. Within these communities we build trust. By analyzing community data we provide insights and intelligence, enabling organizations to make better, timelier decisions, to mitigate risk, and operate more efficiently.
    Job Overview:
    The Product Marketing Manager (PMM) will be responsible for strategic positioning, messaging, and go-to-market success of Exostar's product portfolio. Collaborate with Product, Sales, Customer Success, and Marketing teams, the PMM will anticipate the needs of our prospects and customers, identify market opportunities, build compelling narratives, drive adoption and growth.
    Success in this role requires quickly developing a deep understanding of Exostar's solutions, customer needs, and sales motions. The PMM will engage with Exostar sales teams and customers, lead cross-functional collaboration, and communicate effectively across internal and external audiences.
    Responsibilities:
    Your day if you join us:
    • Market Intelligence & Positioning
      • Develop a deep understanding of our target industries, buyer personas, and competitive landscape.
      • Craft and refine product messaging that differentiates Exostar solutions.
      • Translate technical capabilities into business value for customers.
    • Go-to-Market Strategy & Optimization
      • Lead product launches and releases in collaboration with product management and marketing.
      • Collaborate with Marketing, Sales, and Product to develop and manage go-to-market plans including target segmentation, messaging, and activation strategies.
      • Define and monitor key launch KPIs and adjust strategies based on performance insights.
      • Conduct win/loss analysis and gather market feedback to refine positioning and strategies.
    • Sales Enablement
      • Create and deliver compelling sales tools including pitch decks, product briefs, competitive battlecards, and customer-facing collateral.
      • Train and support Sales and Customer Success teams on product value propositions and messaging.
      • Gather and incorporate feedback to continuously improve enablement materials.
    • Content Development & Demand Support
      • Contribute to thought leadership and lead-generation content such as whitepapers, blogs, and webinars.
      • Collaborate with digital marketing on campaigns to drive awareness and lead conversion.
      • Ensure messaging consistency across all marketing and communication channels.
    You meet our "must haves" for this role if you have:
    Qualifications:
    • 6+ years in B2B solution marketing experience, preferable in a highly regulated industry like Aerospace & Defense
    • Strong understanding of Saas products and buying cycles
    • Demonstrated success in positioning and launching B2B products with measurable impact on pipeline and adoption
    • Understanding of/openness to learning new technologies to enhance processes and effectiveness
    • Excellent communication and presentation skills with ability to effectively influence and communicate cross-functionally with senior levels of management within Exostar and across external partners
    • Ability to translate client need into business requirements and software features into client benefits
    • Analytically rigorous Can apply pricing and financial analyses, competitive analyses, sales feedback, and client measurements into actionable, viable campaigns
    • Able to research, collect, analyze, synthesize, and present data.
    • Self-starter attitude with strong organizational and project management skills.
    • Ability to work and thrive in a fast-paced, cross-functional environment
    • Idea-driven and creative, and can articulate ideas in a collaborative and fast-paced environment
    We're looking for someone who sees marketing not just as a role, but as a passion-someone who thrives on creativity, collaboration, and impact.
    Preferred Qualifications:
    You are exactly who we are looking for if you:
    • Familiarity with supply chain, identity and access management, cybersecurity, compliance, or secure collaboration platforms.
    • Prior experience in regulated industries such as aerospace, defense, or life sciences.
    Education:
    • Bachelor's degree in marketing, business, communications
    • Advanced degree a plus
    Location: Herndon VA, (3xweek) Hybrid
    Exostar - The Company:
    Exostar's cloud-based platforms create exclusive communities within the Aerospace and Defense, Life Sciences, and other highly regulated industries where members securely collaborate, share information, and operate compliantly. Within these communities we build trust. By analyzing community data, we provide insights and intelligence, enabling organizations to make better, timelier decisions, to mitigate risk, and operate more efficiently.
    • We believe in employee development: we promote internally and provide training and educational assistance
    • We provide a fun, engaged workplace, with social and community-building events
    • We offer comprehensive benefits and flexible time off plans
    Exostar is an Equal Opportunity Employment Employer. The company provides equal employment opportunities to all applicants without regard to race, color, religion, sex, national origin, age, marital status, disability status or genetic information. Exostar is committed to providing equal employment opportunities for all persons in all facets of employment including recruiting, hiring, compensation, promotion, training, benefits, transfers and working conditions.
    Equal Opportunity Employer
  • Work in company

    Marketing Manager

    Only for registered members

    Heritage Golf Group is one of the fastest-growing owners and operators of private country clubs and daily-fee golf courses in the United States. · We are building a high-performing corporate marketing team that supports both national brand initiatives and the unique character of ...

    Herndon, VA

    1 week ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are seeking a Sales Professional to partner with our continuum of health care providers to ensure that our community's care needs are met.We have an opening for a Sales Professional who can answer yes to these questions: Have a successful track record in outside sales and busi ...

    Herndon, VA

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    We believe your work should have a purpose. With us, it truly does. · Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. · We are seeking a strategic, detail-oriented, and collaborative Marketing Manager with ...

    Reston Full time

    3 weeks ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are looking for a talented and enthusiastic individual to join our marketing team as Marketing Manager to support the AIS brand and growth efforts. · This position requires excellent organizational skills, time management, technical aptitude, brand management, personal account ...

    Reston $59,000 - $89,000 (USD)

    2 weeks ago

  • Work in company

    Product Marketing Manager

    Only for registered members

    The Product Marketing Manager will be responsible for strategic positioning messaging and go-to-market success of Exostars product portfolio.Collaborate with Product Sales Customer Success and Marketing teams the PMM will anticipate the needs of our prospects and customers identi ...

    Herndon

    3 weeks ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are looking for a growth-minded individual with leadership potential to handle in-store marketing campaigns for our clients. · ...

    Reston, VA

    2 weeks ago

  • Work in company

    Marketing Programs Manager

    Only for registered members

    We are a trusted partner—driven by doing the right thing and achieving maximum success for our customers, our partners and ourselves. · Kratos is looking for an all-around marketing communications pro with at least 5 years experience who can conceive, develop and deliver killer c ...

    Herndon

    1 month ago

  • Work in company

    Market Product Manager

    Only for registered members

    +Drive sales of Satair distributed products as leading part of sales process.+Serve as commercial focal point for product management in region.+Gain key market driver insights,+identify market share growth opportunities with Airline MRO customers served.+Develop implement produt ...

    Herndon Full time

    1 week ago

  • Work in company

    Product Market Manager

    Only for registered members

    Satair is looking for a Market Product Manager to join our team in Herndon, VA and Miami, FL. · Drive the sales of Satair distributed products as a leading part of the sales process. · ...

    Herndon, VA

    1 month ago

  • Work in company

    Marketing Programs Manager

    Only for registered members

    Job summaryJob DescriptionReadiness Delivered Kratos is a leader in assured aerospace communication solutions and services. We are cutting-edge innovators and creative problem solvers working collaboratively to solve our customers' toughest challenges. · ...

    Herndon, VA

    1 month ago

  • Work in company

    Market Product Manager

    Only for registered members

    Satair is looking for a Market Product Manager to join our team in Herndon, VA. · Responsible for driving the sales of Satair distributed products · Gain key market driver insights · ...

    Herndon Area, VA

    1 week ago

  • Work in company

    Marketing Content Manager

    Only for registered members

    Have you shown that you can tell compelling stories about how customers are using B2B and B2G technology solutions to solve real problems improve business and serve the mission? · Kratos engineers and deploys technology and systems that move national security forward with the cos ...

    Herndon, VA

    1 month ago

  • Work in company

    Marketing Content Manager

    Only for registered members

    We are a trusted partner—driven by doing the right thing and achieving maximum success for our customers, our partners and ourselves. · Kratos engineers and deploys technology and systems that move national security forward, · with the cost, speed, · and reliability that make rea ...

    Herndon, VA

    1 week ago

  • Work in company

    Event and Recruitment Marketing Manager

    Only for registered members

    Akima is seeking a dynamic professional with expertise in large-scale event management and recruitment marketing to strengthen our employer brand and deliver exceptional experiences. · The ideal candidate will lead high-profile internal events for senior leadership while driving ...

    Herndon

    1 month ago

  • Work in company

    Event and Recruitment Marketing Manager

    Only for registered members

    Akima is seeking a dynamic professional with expertise in large-scale event management and recruitment marketing to strengthen our employer brand and deliver exceptional experiences. · The ideal candidate will lead high-profile internal events for senior leadership while driving ...

    Herndon

    1 month ago

  • Work in company

    Product Marketing Manager

    Only for registered members

    The Product Marketing Manager (PMM) will be responsible for strategic positioning, messaging, · and go-to-market success of Exostar's product portfolio. · Market Intelligence & Positioning · Craft and refine product messaging that differentiates Exostar solutions. · ...

    Herndon, VA

    1 month ago

  • Work in company

    Integrated Marketing Manager

    Only for registered members

    The role of marketing at Leidos is to execute marketing campaigns to position Leidos as a trusted technology leader, supporting business development priorities, nurturing stakeholder relationships, and driving revenue. · The Integrated Marketing Manager is responsible for the res ...

    Reston $82,550 - $149,225 (USD) Full time

    3 weeks ago

  • Work in company

    Product Marketing Manager

    Only for registered members

    In a world of constant change, we're leading the charge towards truly autonomous enterprises. Our cutting-edge platform harnesses the power of observability, automation and AI to revolutionize how businesses manage and optimize their IT operations. · ...

    Reston Full time

    1 month ago

  • Work in company

    Campus Partnerships Marketing Manager

    Only for registered members

    The Campus Partnerships Marketing Manager will lead marketing strategies that strengthen Navient and Earnest's relationships with colleges and universities. · ...

    Herndon, VA

    1 month ago

  • Work in company

    Assistant Marketing Manager

    Only for registered members

    We are seeking a dynamic and experienced Director of Field Marketing to lead our marketing efforts in the field. · ...

    Reston $70,000 - $80,000 (USD) Full time

    1 week ago

  • Work in company

    Event and Recruitment Marketing Manager

    Only for registered members

    Akima is seeking a dynamic professional with expertise in large-scale event management and recruitment marketing to strengthen our employer brand and deliver exceptional experiences. · ...

    Herndon, VA

    1 month ago

Jobs
>
Product marketing manager
>
Jobs for Product marketing manager in Herndon