Product Marketing Manager - San Diego - Lytx

    Lytx
    Lytx San Diego

    2 days ago

    $80,000 - $145,000 (USD) per year *
    Description
    Why Lytx
    At Lytx, Product Marketing Managers play a critical role in translating innovation into impact. In this role, you'll partner closely with Product, Sales, Marketing, and Client Success to bring industry-leading solutions to market-solutions that help create a world where every journey ends with a safe return. Guided by our belief that safety is core, data informs, and video transforms, we turn insights into meaningful action-helping our clients improve safety, efficiency, and financial performance.
    This Product Marketing Manager will support the go-to-market strategy for Lytx's most innovative safety products, including the DriveCam Driver Safety Program, and Lytx Lab initiatives. You'll play a key role in launching net-new functionality that enhances our flagship product and supports next-gen capabilities that push the boundaries of what's possible in video telematics, AI, and data-driven safety.
    This is an exciting opportunity for a product marketer who is energized by working on the cutting edge of technology and thrives at turning complex technical concepts into simple, differentiated value for the market.
    You'll Get To
    • Lead Launches for Net-New Innovation: Drive the go-to-market process for groundbreaking features and product advancements across the DriveCam Driver Safety Program and Lytx Lab portfolio.
    • Bridge the Gap Between Technical and Market: Translate advanced AI, machine vision, and edge computing innovations into simple, high-impact messaging that resonates with buyers and fleet decision-makers.
    • Tell the Story of the Future: Create forward-looking messaging frameworks that not only capture current value but also build excitement around future product capabilities and market leadership.
    • Develop High-Quality Content: Work with the Creative and Campaigns teams to develop compelling, market-facing assets-including launch decks, product videos, technical blog posts, and internal playbooks.
    • Act as Voice of the Customer: Participate in client conversations, listen to Gong calls, and help define personas that guide both messaging and product development.
    • Amplify Product Announcements: Partner with PR and Corporate Comms to position new launches, beta innovations, and Vision/Lab advancements with high-visibility announcements and thought leadership content.
    • Support Sales Enablement: Build toolkits-including pitch decks, messaging briefs, objection handlers, and product guides-that make it easier for GTM teams to confidently position new and advanced solutions.
    • Contribute to Campaign Strategy: Collaborate with demand generation to influence campaign themes and ensure product value is embedded throughout the buyer journey.
    • Understand the Market and Competitive Landscape: Stay up to speed on the latest trends in AI, safety, IoT, and fleet tech. Deliver insights that influence our roadmap and keep our positioning sharp.
    • Represent Lytx at Key Events: Attend Protect (our user group conference), tradeshows, and field events to showcase innovation and connect with customers and prospects directly.
    What You'll Need
    • 3-5 years of experience in product marketing or a related role
    • Bachelor's degree or equivalent experience
    • Experience in B2B SaaS, hardware, connected vehicle tech, or telematics
    • A passion for technology and an ability to distill complex systems into human-centered value
    • Proven track record of working with cross-functional teams and launching high-impact products
    • Confidence presenting to internal and external audiences-including sales teams, executives, and clients
    • Strong storytelling skills-both strategic and technical
    • Curiosity for emerging trends in AI, machine vision, edge computing, and the connected fleet ecosystem
    • A detail-oriented mindset and high standards for deliverables
    Why You'll Love Working at Lytx
    • Make a Real Impact - The work you do helps save lives and transform industries.
    • Award-Winning Technology - Lytx pioneered the video telematics category and continues to lead with innovation.
    • Supportive, Fast-Paced Culture - Join a collaborative team that values your voice and celebrates wins together.
    • Flexible Hybrid Work Model - In-office collaboration three days a week in our San Diego HQ.
    • Competitive Compensation - Includes a strong base salary and annual bonus plan.
    Benefits:
    • Medical, dental and vision insurance
    • Health Savings Account
    • Flexible Spending Accounts
    • Telehealth
    • 401(k) and 401(k) match
    • Life and AD&D insurance
    • Short-Term and Long-Term Disability
    • FTO or PTO
    • Employee Well-Being program
    • 11 paid holidays plus 1 inclusive holiday per year
    • Volunteer Time Off
    • Employee Referral program
    • Education Reimbursement Program
    • Employee Recognition and Appreciation program
    • Additional perk and voluntary benefit programs
    Salary is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. This position is also eligible for an incentive compensation plan. The expected hiring salary for this position is:
    $136, $172,000.00
    Innovation Lives Here
    You go all in no matter what you do, and so do we. At Lytx, we're powered by cutting-edge technology and Happy People. You want your work to make a positive impact in the world, and that's what we do. Join our diverse team of hungry, humble and capable people united to make a difference.
    Together, we help save lives on our roadways
    * This salary range is an estimation made by beBee
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