Lead Conversion Rate Optimization - New York, United States - Bored Panda

    Bored Panda
    Bored Panda New York, United States

    1 month ago

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    Description

    Job Description

    Job Description

    We are one of the leading tech-driven media and entertainment companies, producing uplifting content in 17 languages for people of all ages. Known for award-winning art and pop culture magazine and TOP DIY channel Crafty Panda, we fight the world's boredom at an unprecedented speed: 160 million site views per month and 62 billion video views per year. Our team comprises over 600 creative individuals who work from 42 different countries and 4 offices, located in Vilnius, Lithuania.

    We are excited to announce that we are currently looking for a talented Lead CRO to join our team for the award-winning art and pop culture magazine "". Prepare to work for a leading publisher of uplifting stories that cure boredom all over the world

    What You Will Do:

    • Conducting in-depth analyses of website traffic, user behavior, and conversion data.
    • Identifying and executing strategies to enhance user journeys and elevate conversion rates.
    • Maintain brand consistency in CRO efforts, boosting trust, quality, and community engagement.
    • Collaborating closely with cross-functional teams, such as marketing, design, and development, to implement CRO initiatives effectively.
    • Conducting A/B tests on various elements of web pages and user flows to optimize performance.
    • Providing actionable, data-driven insights and recommendations to enhance overall website performance.
    • Place a primary focus on data, validating insights through metrics, numerical analysis, and other applicable means.
    • Conduct thorough competitor analyses to identify market trends, strengths, weaknesses, and potential opportunities.

    What We Expect:

    • Proven experience in a CRO or similar role
    • Strong analytical skills and the ability to interpret data to drive actionable insights
    • Experience with A/B testing tools and methodologies
    • Understanding of UX/UI principles
    • Proficient in speaking technical language and effectively communicating with developers
    • Familiarity with web analytics tools (e.g., Google Analytics, Chartbeat, Hotjar, BigQuery, etc)
    • Proactive approach to problem-solving, consistently searching for and applying new solutions to enhance processes and outcomes.
    • Proven capability to guide projects from the beginning to the end, showcasing effective planning, execution, and successful delivery.
    • Excellent communication and collaboration skills
    • Fluency in English

    What We Offer:

    • We'll foster your growth: get encouraged to train your extra skills, talents or passion and apply them at work;
    • We'll cover your health: private health and accident insurance will be at your service after the first 3 months with us;
    • We'll celebrate your success: bonuses for weddings, childbirths, referred friends, and more;
    • We'll love your pet: always bring yours to work;
    • We'll give you memories: immerse yourself in themed parties, team buildings, and other events.

    Salary: up to 5785 Euros/gross (Exact compensation may vary based on skills, experience, and location.)

    Selected candidates will be required to complete a test task.

    If you meet these requirements, we are waiting for your application