- Develop strategy and lead implementation of innovative HCP marketing tactics and initiatives. Specific responsibilities include but are not limited to:
- Lead market development strategy and programming for HCPs.
- Drive the development and activation of a new HCP campaign, including identification of new customer insights, positioning/targeting strategy, messaging and creative concept testing
- Lead Journey Orchestration process and framework creation for the team and foster optimal HCP customer experience
- Devise and execute coordinated customer engagement plan addressing diverse content development needs delivered across an integrated network of digital, remote, and in-person selling
- Spearhead development of brand launch material to support day 1 commercialization and enable HCP product adoption
- Establishing strong relationships with global and US opinion leaders to establish LEO as an important partner in treating CHE, and to obtain disease, clinical and market insights
- Serve as a primary liaison with Sales and lead for training in support of the launch
- Develop presentations for management and internal stakeholders on key brand priorities, initiatives and brand plans
- Serve as owner of HCP AOR agency relationship, managing budget and SOWs. Effectively managing key vendor relationships
- Partner with promo med ed on key scientific congresses & convention initiatives (e.g. booth assets and promotional med ed speaker programs, etc.), meeting with KOLs and advocacy partners.
- Lead and participate in advisory boards, and attend scientific sessions
- Establishing engaging, productive and sustainable work relationships with key internal stakeholders incl. Marketing colleagues, Medical Affairs, Legal, Regulatory, Finance, Market Access, Analytics, Sales, Sales Operations, and key global functions
- Contribute to business development/life-cycle management projects as needed
- Completing all company-based and job-related training as assigned by LEO Pharma within the required timelines
- Additional duties as assigned by LEO Pharma Management
- Marketing
- Sales/ Sales Training
- Regulatory
- Medical/Scientific Affairs
- Analytics
- Market Access
- Global/Corporate Marketing
- Global/Corporate R&D and Medical Affairs
- US LMR team
- BS Degree Required, MBA or other advanced degree highly desirable
- 8-10 years of pharmaceutical industry experience including marketing
- Previous product launch and in-line US Marketing experience preferred
- Dermatology experience required
- Demonstrated success executing complex marketing programs
- Demonstrated ability to work effectively with varied internal stakeholders to improve business performance
- Demonstrated track record of achievement and of influencing business outcomes
- Demonstrated ability to manage advertising and other agencies to produce communications that impact business performance
- Solid business acumen and organizational skills with excellent interpersonal communication and negotiation skills for a wide variety of audiences, including senior management.
- Experience with product positioning and branding is required
- Strong written, verbal, and interpersonal skills; ability to interact effectively both one-on-one and in groups.
- Self-motivated and a team player.
- Demonstrated analytical skills.
- Ability to effectively lead and influence an indirect team
- Demonstrated ability to manage and deliver results on multiple, complex, competing projects in a deadline-oriented environment
- Ability to effectively lead a collaborative team environment.
- Must be able to organize multiple projects over time
- Strong Presentation skills
- Agency or vendor management experience required
- Strong collaborative, strategic and tactical marketing skills
- Demonstrated organizational savvy and self-awareness
- Planning, process and results oriented
- Technology savvy, business oriented and nimble learning abilities required
- The ability and willingness to travel domestically and internationally as required (up to 25%)
-
Director of Marketing
1 day ago
Lennar Hamilton Twp, United StatesOverview · Summary of Position Requirements · The Director of Marketing is responsible for the oversight and support of the Division marketing and communication strategies with a focus on efficiencies and strategy implementation. The Director of Marketing will work closely with ...
-
Director Marketing
4 weeks ago
LEO Pharma Madison, United StatesLocation: · MADISON 07940, New Jersey, United States · Contract type: · Permanent · Job ID: · 1856 · Role Description · Authority: · This role will include insight discovery, product positioning, strategy, and tactical development, to support branded campaign messaging and ...
-
Director of Digital Marketing
2 days ago
International Voyager / CruiseDirect Convent Station, United StatesAbout the Company: · For over 15 years, more than 33 million visitors and over 500,000 clients have enjoyed our award-winning service here at International Voyager / We're proud to say that we offer responsive, hassle-free vacation planning for global travelers. We're thrilled ...
-
Advertising/Marketing director at
2 weeks ago
Zeifman Orthodontics Florham Park, United StatesJob Description · Job Description Join Our Team · Are you a creative marketing whiz with a passion for orthodontics? Look no further Our thriving orthodontic office is seeking a talented Marketing Specialist to join our dynamic team. · Responsibilities: · • Develop and implement ...
-
Advertising/Marketing director at
2 weeks ago
Zeifman Orthodontics Florham Park, United StatesJob Description · Job DescriptionBenefits:Competitive salary · Flexible schedule · Free food & snacks · Join Our Team · Are you a creative marketing whiz with a passion for orthodontics? Look no further Our thriving orthodontic office is seeking a talented Marketing Specialist t ...
-
Director of Marketing
2 weeks ago
Lennar Homes Convent Station, United StatesOverview · Summary of Position Requirements · The Director of Marketing is responsible for the oversight and support of the Division marketing and communication strategies with a focus on efficiencies and strategy implementation. · The Director of Marketing will work closely w ...
-
Associate Director, Marketing – Dermatology
6 days ago
AbbVie Madison, New Jersey, United States PermanentJob Description · This is a Chicago-based role, but we are open to candidates working remotely and commuting occasionally to Chicago. · Lead all strategy development and tactics related to the nonpersonal promotion, digital, and customer engagement for RINVOQ Dermatology. Serve a ...
-
Director Marketing
2 weeks ago
LEO Pharma Madison, United StatesSelect how often (in days) to receive an alert: · Field of work: · Sales, Marketing & Market Access · Posting Date: · 16 May 2024 · Location: · MADISON 07940, New Jersey, United States · Contract type: · Permanent · Job ID: · 1856 · Role Description · Authority: · This role ...
-
Director of Admissions and Marketing
3 weeks ago
CareOne Whippany, United States**CareOne at Hanover / Whippany NJ (Acute Rehab Skilled Nursing Facilities) is looking for a Director of Admissions and Marketing to join our winning team. ** · We are proud to offer: · Competitive Salary · Comprehensive Healthcare Benefits · 401k Retirement Plans · Paid Time Off ...
-
Director, Marketing
2 weeks ago
Gilead Sciences Parsippany, United StatesFor Current Gilead Employees and Contractors: · Please log onto your Internal Career Site $) to apply for this job. · At Gilead, we're creating a healthier world for all people. For more than 35 years, we've tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – wor ...
-
Marketing Director
3 weeks ago
Direct Recruiters Summit, United StatesClient Summary: · Mission: Improve patient outcomes in cancer treatment. · Utilizes software platforms. · Empowers biopharma industry. · Implements Explainable AI and unbiased Spatial Analytics. · Aims to accelerate drug discovery. · Seeks to optimize clinical trials. · Fo ...
-
Director, Segment Marketing
4 weeks ago
Zelis Healthcare Convent Station, United StatesThe primary responsibility of the Segment Marketing Director is to build and execute Account Based Marketing (ABM) plans for the Regional Health Plan segment that follows a path from account selection/prioritization, contact/persona identification, and nurturing, through to conve ...
-
Bristol-Myers Squibb Madison, United States**Working with Us** · Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production ...
-
Senior Director of Sales and Marketing
2 weeks ago
Spring Hills Livingston AL Livingston, United StatesSpring Hills Livingston AL - Award winning company focused on employee experience. INVESTING IN YOUR FUTURE with, COMPETITIVE pay, matching 401k, education and training. CARING about your work/life balance with flexible scheduling & GENEROUS PTO. #FINDINGYOURHAPPY with Employee C ...
-
Marketing Director
2 weeks ago
The Jewish Community Housing Corporation of Metropolitan NJ Whippany, United StatesMarketing Manager · JCHC is looking for bright and experienced individual to join a dynamic team that provides the highest level of quality of care to our residents. The Marketing Manager is responsible for building and maintaining Assisted Living occupancy through the implement ...
-
Director, Community Marketing
1 week ago
Project Management Institute Florham Park, United StatesDirector, Community Marketing & Communications · Want to help people learn the newest ways of working and getting things done? · How you'll make an impact: · As a senior leader you will be · accountable · for developing and implementing scalable marketing strategies and initia ...
-
Director Marketing
1 day ago
Tandym Group New York, United StatesA health services network in New York City is currently seeking an experienced Marketing professional to join their staff as in Manhattan / Westchester County as their new Director of Marketing. · About the Opportunity: · Schedule: 3 days onsite, flexible choice of days · Sett ...
-
Marketing Director
1 week ago
Then I Met You New York, United StatesPOSITION DETAILS · Position: Director of Marketing · Location: Dumbo, Brooklyn (Hybrid: 4 days in office, Monday-Thursday) · Reporting to: Executive Director, Brand Operations · Type: Full-time · OVERVIEW · Then I Met You, a leading innovator in the Korean skincare industry, is s ...
-
Marketing Director
3 weeks ago
Adecco New York, United StatesAdecco Creative & Marketing is hiring a Marketing Director for a global skincare company. This company is a pioneering leader in the skincare industry, committed to delivering innovative, high-quality products that promote healthy and beautiful skin. We are looking for a visionar ...
-
Director of Marketing
4 weeks ago
Brevitē New York, United StatesBrevite is hiring a tenacious Director of Marketing to amplify our presence in the direct-to-consumer and omnichannel landscapes. In this role, you will lead a dynamic, innovative team and report directly to our Co-Founder. You will spearhead digital and growth marketing efforts, ...
Director Marketing - Madison, United States - LEO Pharma
4 weeks ago
Description
Location: MADISON 07940, New Jersey, United StatesContract type: Permanent
Job ID: 1856
Role Description
Authority:
This role will include insight discovery, product positioning, strategy, and tactical development, to support branded campaign messaging and execution for US promotion. The role requires strong marketing execution, communication, and decision-making skills, change agility, and a proven track record of success working in a team-based environment with multiple marketing, sales, medical, and other cross-functional partners. Additional responsibilities will include input into market development activities such as advocacy development, promotional medical education initiatives, advisory boards, US congress oversight, KOL/stakeholder engagement planning, and serving as US region point of contact for LEO Global Marketing.
Overall Objective:
Collaborate with the Global CHE team and other key stakeholders to ensure that tralokinumab marketing strategy is aligned to and supportive of the overall commercial strategy.
Role & Responsibilities:
The holder of the position is responsible for:
At LEO Pharma, we help people with skin diseases live fulfilling lives by advancing dermatology beyond the skin. We drive dermatology with our knowledge, collaboration, and curiosity, and we are at the forefront of science in developing new medicines. For us, pioneering together is about constantly improving and extending what's possible for each other, our company, and our patients.
LEO Pharma Inc. is an Equal Opportunity/Affirmative Action Employer. At LEO Pharma, we believe that our different perspectives, backgrounds, and attitudes are what enable us to make the best decisions, foster an inclusive culture, and meet the needs of the market we operate in. Therefore, we encourage you to apply for the position if you are excited about the role - even if you don't meet every single requirement listed, you might be just the pioneer we are looking for. With this in mind, applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. We believe in flexibility in all aspects - also when it comes to supporting our employees' diverse needs, hence, we offer hybrid work opportunities whenever possible.
For certain positions, LEO Pharma might complete a background check conducted by a third party.
LEO Pharma Inc. seeks information for job applications from candidates in the U.S. through only the following channels:
• the LEO Pharma Inc. website and Halogen Talent Acquisition, powered by Jobvite
• via email to/from addresses using only the LEO Pharma domain of "@leo-"
• screening and interaction by telephone and through the Microsoft Teams platform.
Please note:
• LEO Pharma does not use Google Hangouts, Zoom or any other platform for any recruitment-related activities.
• Disregard any solicitation or request for information related to job applications with LEO Pharma via any other means and/or using email addresses with any other domain.
• LEO Pharma will never ask candidates to make any type of personal financial investment related to gaining employment with the company.
