SVP Sales,Land-based Gaming-NAM, Las Vegas - BMM Testlabs

    BMM Testlabs
    BMM Testlabs Las Vegas

    6 days ago

    Description

    Overview


    Date Posted: Feb 2, 2026

    Location: Las Vegas, NV

    Position Description: SVP Sales – NAM

    Reports To: President Land-based Gaming and Inspections

    Primary Objective


    The primary objective of the SVP Sales – NAM is to work with the Line of Business (LOB) president to define and execute the NAM Land-based customer sales strategies for the land-based LOB with revenue growth, margin performance, and sales effectiveness outcomes critical to the role objectives. The role supports a geographically distributed sales team and is directly accountable for driving profitable growth globally. The role plays a central part in building, structuring, and scaling a high-performing global sales team, setting clear commercial priorities, defining effective sales processes, and ensuring consistent execution across NAM sales team and global regions as applicable to global accounts.

    Responsibilities

    • Manage NAM Land-based strategic large accounts (SLA's) with senior sales and account managers, to achieve NAM and global sales targets with profitable revenue growth year-on-year in the SLA accounts.
    • Manage NAM Land-based emerging strategic accounts (ELA's) and T35 accounts with NAM sales and account managers, to achieve sales targets and to develop all other NAM accounts to grow year-on-year with profitable revenue, building up existing customers and winning new customers.
    • As instructed and requested, provide accurate on time sales, customers and market information to direct manager and Executive team.
    • Submit long and short-range sales plans and prepare sales strategies to reach or exceed targets. Supporting business and budget planning.
    • Manage the NAM sales team, covering training requirements, running individual and team sales meetings to process all sales needs and opportunities.
    • Provide information to executive management regarding customers, industry and sector group statuses, and appropriately plan and strategize providing recommended approaches to maximise future business growth.
    • Manager sales teams to service current accounts and develop new customers to meet sales targets through effective management of the customer relationships across all contact points (administration, delivery, executive management) – both internally and externally (customers).
    • Demonstrate intimate business knowledge of each major customer's business and be able to articulate BMM's value proposition as it evolves, to all levels of management (internally and externally).
    • Maintain contact with customers (existing and prospective) to ensure BMM's services continue to meet and exceed customer requirements.
    • Work with BMM's Operations & Delivery managers as required to drive growth, customer project delivery, communications and general customer experience improvements.
    • Ensure communication flow within BMM globally, through the use of IR forms for all customer (existing and prospective) interactions.
    • Manage sales team for effective and full use of our Salesforce system, with customer contacts, leads, opportunities, sequencers and SLAM plans. Provide performance and achieve reporting based on Salesforce information.
    • Ensure all BMM contracts are supporting the business short and long-term objectives for extended engagements, revenue growth, cash collections and profit growth.
    • Create a positive and inclusive sales team culture and supportive sales and customer engagement environment within the NAM operations.
    • Ensure BMM's Quality Management System is managed to reflect current sales process, customer templates for MSA's, Terms and Conditions, NDA's, LOE's and commercial contracts / proposals / SOW's.

    Key Performance Indicators

    • Achieve or exceed annual LOB revenue targets and monthly / quarterly revenue requirements with profitable BAU and new business opportunities
    • Achieve positive customer survey responses for all major accounts, using BMM's approved Customer Questionnaire.
    • Meet or exceed the yearly KPI's set by LOB President including Revenue Targets, Customer meetings and specific KPI's related to business development and sales activities
    • Ensure quality of all communication with customers meets or exceeds customer expectations (including accuracy and completeness of invoices) through the use of IR forms
    • Customer AR is managed to meet the DSO requirements of the business.
    • Ensure adherence of the sales team to all BMM's sales tools, selling behaviors and cadence policies and procedures.

    Qualifications

    • Relevant bachelor's degree and education.
    • Minimum 10+ years experience in managing a sales team selling services.
    • Preferable to have experience in the NAM land-based gaming industry.
    • Submit your CV to

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