Manager - Marketing Decision Support - Pittsburgh
1 month ago

Job summary
The Manager, Marketing Decision Support will lead a team of analysts responsible for delivering both ad-hoc and recurring reports that support the marketing organization.This includes evaluating program effectiveness and calculating Marketing ROI.
The team will also help establish best practices for marketing measurement, leveraging both internal and external data sources to enable timely, accurate decision-making that drives business and customer impact.
- Lead a team of analysts and functional data specialists to produce measurements and models to increase the efficiency and effectiveness of commercial teams.
- Manage the full life cycle of analytics projects: develop and solicit requirements, prioritize projects, interpret results, communicate findings to varying levels of management.
- Serve as subject matter expert on analytic models implementation into business applications.
Job description
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