Digital Marketing Manager - West Columbia, United States - Lennox International Inc

Description

Company Overview:

Lennox (NYSE: LII) is an industry leader in energy-efficient climate-control solutions founded over a century ago on the principles of integrity and innovation. Dedicated to sustainability and creating comfortable, healthier environments for our residential and commercial customers while reducing their carbon footprint, we lead the field in innovation with our cooling, heating, indoor air quality, and refrigeration systems.

At Allied Air Enterprises, we're proof of how effective good people can be. We've based our entire business on hiring talented, dedicated professionals and giving them the resources needed to thrive. Having the right people can elevate the attitude, ideas, quality and commitment of any facility, and we're proud to say our employees do so every day. The dedication we have for promoting environmental sustainability through innovation is only possible due to our employees creativity and their desire to improve the world. We believe they help us create products that are better for homeowners, better for the environment, and better for the professional dealers who install them every day.

Allied Air Enterprises is a separate division of Lennox International with corporate headquarters, manufacturing, and distribution facilities located in South Carolina. Were committed to fostering a diverse and inclusive environment that is dedicated to supporting the growth and development of every team member to reach their fullest potential. At Allied Air, we expect a lot from one another. It's an environment built on principles of collaboration, mutual success, and transparency, with the goal of growing our business through the success of our customers and people. Sounds like the kind of team for you?

Hear from employees how we energetically go after our share of the market and uphold our values as we win:

WHAT IS THE ROLE?

As a Digital Marketing Manager within Allieds Digital organization, you will have responsibility for leading and delivering new experiences for our customers within Allied branded digital websites. The Digital Marketing Manager responsibilities will include owning the strategy, development, and maintenance of the roadmap for digital products, including online tools and Allied branded websites, and conveying the roadmap to the development team to ensure they build products according to plan. To be successful in this role, you need excellent communication skills, as well as product management experience. You will work with customer requirements as well as different business functions including UX, marketing, supply chain, IT, customer service, store operations, and release management. In addition, you will be expected to be the biggest advocate of your product to customers through customer feedback sessions, customer events, and webinars.

If you are a strategic thinker with a passion for digital experience management, a proven track record of driving online success, and an understanding of how to optimize digital products and processes, we invite you to join our team as the Digital Manager. Apply today to help shape the future of our online presence, digital products, and processes, and contribute to our company's growth.

WHAT WILL THE JOB LOOK LIKE?

• Take a customer and data led approach to ensure measurement of business impact while playing a lead role in driving prioritization and business value for site features and enhancements
• Lead with a continuous Agile and iterative approach towards implementation into market using technology, digital disruption, and customer focus
• Responsible for a digital first execution delivery with a strong lens on Mobile and Device Technology to ensure we drive a transformational shift in the way we operate and design digital customer experience
• Responsible for delivering against a business case, key principles, new operating model (Agile development/ delivery, customer led design) and other KPIs
• Responsible for product ownership, backlog, roadmap and be a key part of the Digital strategy
• Work with product owner or BA to assess value, develop use cases, and prioritize stories to ensure work focuses on those with maximum value that are aligned with business strategy
• Identify opportunities to improve overall customer experience
• Experience in optimizing product features after launch through data-driven iteration
• Conduct market and customer research to identify potential features or releases in partnership with UX researcher
• Coordinate go-to-market strategies when launching a new product or feature and develop the core positioning and messaging for different digital products
• Lead, manage and collaborate with cross-functional teams, business partners, stakeholders and customers for gathering feedback and development of new features
• Conduct product training for internal and external stakeholders
• Manage and maintain product data updates as needed
• Measures and tracks project performance and build reporting KPI's for management including updates and progress reports of all site activity

WHAT DO YOU NEED TO SUCCEED?

• Bachelors Degree preferred and/or 8+ years of relevant experience in digital environments
• Minimum of 4+ years experience in product roles
• Ability to communicate to various collaborators ranging from tactical technical detail to high level strategy
• Strong understanding of approaches to assessing and improving the customer value proposition.
• Shown ability to influence and coordinate cross-organization teams to implement important company priorities
• Experience in Azure DevOps /TFS/ JIRA
• Experience with Scrum/Agile software development methodology
• Proficient with Visio, Excel, PowerPoint, Outlook
• Good communication and soft skills along with good interpersonal and team skills are essential
• Proven experience in collaborating with business, technical and creative teams to deliver B2B/B2E user experiences
• Demonstrated ability in managing multiple priorities and projects across varying brands or business units
• Understanding of web technology fundamentals, including mobile and app
• Travel may be required (less than 10%)

The Compensation range for this position is approximately $95,000k - $124,950k and will be based on the candidates qualification, experience, and education.

This position is a hybrid role working Monday through Thursday in the office with the option to work on Friday at home.

WHAT WE OFFER

At Lennox, we realize that our greatest assets are our employees. This is why we are committed to providing limitless opportunities for growth and development of all of our employees, largely promoting from within the organization. Lennox offers employees a variety of flexible work options. This position is a hybrid role working Monday through Thursday in the office with the option to work on Friday at home.

• Competitive base salary
• Excellent medical plans designed to support healthy lifestyles
• Mental and financial health programs
• Outstanding 401k with company matching
• Employee stock purchase program
• Community involvement opportunities
• And much, much more

WE VALUE DIVERSITY

Here at Allied Air, we believe that diversity and inclusion is critical to our success as a company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. Our goal is to build workplaces that reflect the communities where we live and work, support the growth and development of each team member as they strive to reach their full potential, and empower them to be their authentic selves. Allied Air is an equal opportunity employer.

Keep in mind, when you go to apply, youll be redirected to the Lennox International website. Dont be confused. Youre still applying for Allied Air. ????

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