Senior Manager, Alliances Partner Marketing - California, United States - Zscaler
Description
Location:
San Jose/Bay Area preferred. Remote - must be near major airport for travel requirements
Who we're looking for:
The Zscaler global partner marketing team is seeking a collaborative and experienced senior partner marketer to oversee and grow Zscaler's co-marketing efforts across various channels, in line with our Strategic and Focus Technology Alliance Partners.
This role will involve close collaboration with Regional Field Marketing for execution in region and coordination with the Global Regional and Integrated Marketing teams, along with BD, sales enablement, product marketing, various marketing teams and shared service units.
If you are creative, passionate about cybersecurity, love crafting joint marketing experiences with technology alliance partners, can drive important initiatives aligned with shared goals, possess strong problem-solving abilities, and have strength in building and implementing strategies, we encourage you to apply.
Responsibilities include:
Develop comprehensive joint marketing strategies and execution plan with clear objectives, key metrics, and outcomes with our focus tech alliance partners
Create and project manage Zscaler's top-priority global campaign development, programs, partner conferences – steering alliance partner participation to drive awareness, engagement, outcomes, and sponsorship
Provide consistent communication including dashboards and reports outlining quantifiable results, campaign ROI, program analyses and recommendations to marketing, BD leadership, and partner sales management teams
Collaborate and work with the Global Events team to include Tech Partners in events such as Zenith Live and other anchor campaigns (e
g:
global roadshows) with a goal of helping both Zscaler and Partner achieve defined business objectives
Build relationships with and work closely with global regional marketing teams and alliance managers to develop go-to-market plans that create and accelerate demand with these partners
Set alliance marketing targets and contribution goals to the business. Set metrics, analyze data, and be accountable for achieving the targets
Be an internal advocate for partners among key stakeholders
Qualifications
10+ years of relevant work experience in marketing with b2b technology companies
Experience in technology alliance marketing is a must
Self-motivated and positive attitude
Demonstrates strong understanding of cybersecurity and the competitive landscape
Ability to work cross-functionally and globally to serve as virtual team lead
Proven organizational skills and ability to set up workflow systems and processes
Proficiency in developing content across various platforms, including email marketing tools, social media platforms, and content management systems
Advanced Excel skills, as well as (SFDC)
B.S. or B.A. required
Personality Traits
Ability to manage many moving parts in a fast-moving environment with grace and tact
Comfortable making crucial decisions quickly and resolutely, with independence – and accountability
Comfortable with prioritizing directives and requests from many teams and managing these within the context of best practices
Willingness to learn, not be shy about asking questions, and ultimately be able to move quickly up the learning curve
Smart, driven, optimistic, energetic, problem solver with a laser focus on execution and results
A desire to have fun, work hard, and drive results for yourself and others.
The bar for this role is set high—as a senior manager you will own this business and work across multiple teams to achieve your, their, and our collective goals.
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