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- Develop the distribution channel in accordance with brand strategy
- Manage the territory in an effective manner including selling activities, stock management, merchandising, account servicing and coop marketing activities
- Provide solutions to meet customers' needs
- Explore, develop and implement changes to increase in-store visibility and sell-through (including training and case space negotiation)
- Propose promotional events in conjunction with management
- Communicate regularly with Brand Manager on status of accounts
- Complete forecasts, sales analysis and other relevant reports