Social Media Manager - Tallahassee, United States - The Zimmerman Agency

Description

The Zimmerman Agency is growing our Social Media department and seeking a passionate Social Media Manager.

The Social Media Manager will report to the Social Strategist and will be responsible for leading the day-to-day management of client's social media platforms.

The ideal candidate has hands-on experience managing a brand's social media identity, planning and executing all aspects of organic and paid social efforts, has strong copywriting skills, a creative eye, and is a self-starter ready to dive into new learning opportunities.

The Day-to-Day
Manage client's identity and voice across all social media channels
Create monthly content calendars for organic and paid social efforts
Oversee daily community management to ensure seamless online customer service
Develop monthly, quarterly, annual and campaign performance reports with clear insights, key learnings, and actionable optimizations
Execute, analyze and optimize paid social campaigns across Facebook, Instagram, Twitter, LinkedIn and TikTok
Lead communication and contracting influencers for annual and one-off campaigns.
Present social campaign updates, performance and plans to clients via phone, video calls, and on occasion, in person meetings
Support Strategists in campaign concepting and activations
Continuously conduct social listening for clients and their competitors to recognize consumers passions, frustrations, sentiment drivers, etc.
Stay up to date on industry trends, emerging social channels, social platform's new features and best practices across the social sphere
Qualifications
2+ years of hands-on experience managing a brand's social media identity
1+ years executing paid social ad campaigns
Proven experience creating content calendars for organic social media posts
Executes optimizations with a data first approach
Has experience utilizing social media management and social listening tools such as Hootsuite, Sprout, Agorapulse, Netbase, etc.
Possesses strong writing and presenting skills
Lives and breathes social media, staying up to date on trends across all platforms
Location
Not to brag, but Tallahassee is one of Southern Living Magazine's Top 10 Cities in the South, and was named one of the Top 100 Best Places to Live, Best Cities for Entrepreneurs, and top 10 Best Places to Get a Fresh start by
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