Creative Director - Texas, United States - BlueChew

Description

Creative Director

Overview

We are a fast-paced e-commerce healthcare technology company seeking an experienced Creative Director to join our dynamic team at our Austin, Texas office. Bluechew is a dynamic and innovative leader in the D2C healthcare space. The ideal candidate is to produce high-quality, engaging commercials from conception to post-production.

You will be responsible for conceptualizing, developing, and executing compelling campaigns that align with our brand identity and messaging. Your vision, leadership, and expertise will play a crucial role in shaping our brand's narrative and driving engagement across various channels - with a primary focus on television.

Responsibilities and Duties

• Creative Direction: Lead the development of creative concepts for TV commercials and other campaign initiatives, ensuring they resonate with our target audience and effectively communicate our brand message.
• Campaign Management: Oversee the end-to-end execution of campaigns, from initial ideation to final delivery, ensuring they are delivered on time, within budget, and to the highest standard of quality.
• Brand Consistency: Maintain brand consistency across all creative assets, ensuring they adhere to brand guidelines and reflect our unique style and aesthetic.
• Stakeholder Collaboration: Collaborate closely with cross-functional teams - including Leadership, Marketing, and Product Development - to align creative strategies with overall business objectives and marketing plans.
• Trend Analysis: Stay informed about industry trends, consumer preferences, and emerging technologies, leveraging insights to inform creative decisions and drive innovation.
• Performance Tracking: Monitor the performance of campaigns, analyzing key metrics and feedback to identify areas for improvement and optimize future creative initiatives.

Qualifications

• Proven experience as a Creative Director, with a strong portfolio showcasing successful TV commercials and campaign work.
• Expertise in conceptualizing and executing creative ideas that resonate with target audiences and drive results.
• Excellent communication skills, with the ability to articulate and simplify interesting ideas
• Deep understanding of branding principles, design aesthetics, and storytelling techniques.
• Strong project management skills, with the ability to prioritize tasks, meet deadlines, and manage budgets effectively.
• Up-to-date knowledge of industry trends, consumer behavior, and emerging technologies - especially developments in AI.

Perks

Competitive Salary

Comprehensive healthcare benefits & retirement plans

Free breakfast & lunch

Fun work culture (ping pong, pool, darts, etc.)

Part of a winning team

We are looking for top talent that wants to make a measurable impact in an exciting, fast-paced environment in our Austin, TX office. Fully Onsite.