Product and Strategy Manager - Reston, United States - Omega Solutions Inc

    Omega Solutions Inc
    Omega Solutions Inc Reston, United States

    Found in: Lensa US 4 C2 - 1 week ago

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    Description
    Product Owner, oneAudi Digital Dealer


    Role Summary:
    Leads Audi North American Region (NAR) activities related to oneAudi Digital Dealership (oADD) development
    Collaboration with Audi AG to develop digital features and tools that can be used not only in in the US & CA but in markets across the globe
    Steer the oADD development plan to help Audi AG create a benchmark digital dealership shopping experience

    Create a premium customer journey, responsible for digital customer facing features for Audi in collaboration with the OneAudi AG team.

    Driving brand excitement while providing key and easy to access vehicle information in an easily mobile, easily engaging way are key to success.

    Develop the roadmap, lead the agency work groups and development teams and manage the execution of the deliverables
    Work with the cross functional teams, in line with the project portfolio team, as well as the steering of different parties and vendors to successfully implement the road map


    Key Activities:
    Drive development to deliver the oADD strategy, for both desktop and mobile website enabling a premium customer journey.
    Engage and inform management and stakeholders of developments
    Manage timelines, budgets and quality of defined projects together with the crossfunctional team, agencies and Audi headquarters
    Transforming the digital experience into a personalized sales channel by taking a customer centric perspective
    Steer cross-functional teams and define the needs of a seamless user experience and find solutions with the IT department (backend systems and data integration)
    Manage and steer the digital agency in terms of output, timeline and budget
    Work closely and collaboratively with our AG colleagues in support of all oADD development efforts.

    Maintains key information regarding market development, competitive strategies and emerging business models
    Collects all market-relevant information regarding competitor offerings, strategies and partnerships
    Outlines related conclusions for Audi strategy based on those facts
    Provides regular updates on oADD development to top management