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Social Media Manager - California, United States - Flodesk, Inc.
3 weeks ago
Description
As our Social Media Marketing Manager, you will lead the development and execution of our social media strategies across all platforms.
This role combines creative storytelling with data-driven insights to increase brand awareness, engage with our community, and drive business goals.
Reporting to our Marketing Director and working closely amongst our growing Marketing team, you will be at the heart of coordinating and inspiring our team to deliver compelling content that resonates with our audience and amplifies our brand.
What you'll do:
Social Media Strategy:
Develop and implement comprehensive social media strategies and campaigns to increase our brand visibility and influence across all platforms
Content Execution:
Oversee the creation, scheduling, and consistent posting of engaging content that conveys our brand story, clearly articulates the benefits of our product, and effectively addresses our members' business growth needs.
CommunityEngagement:
Foster strong relationships by actively engaging with our audience, responding to comments in real-time, and moderating discussions to build a loyal community
Partnerships and Collaborations:
Work closely with influencers, content creators, and brand partners to co-create content and launch user-generated campaigns to expand our brand's reach.
This will include responsibilities such as:
fielding inbound requests, creating and sending contracts, project managing the creation process, and overseeing the budget for UGC campaigns on social media.
Cross-functional Collaborations:
Partner with our design team to oversee the creation of assets for social media and provide consistent feedback to improve content performance.
Data Insights:
Track and analyze the effectiveness of social media campaigns and strategies, adjusting approaches based on data insights
What you bring:
Proven experience as a Social Media Manager or similar role with a portfolio demonstrating successful social media growth strategies and community engagement
Fluency in the modern zeitgeist and a natural ability to write copy that resonates with our engaged audience of small business owner
Ability to work collaboratively in a fast-paced, remote-first, and creative environment
Exceptional writing and verbal communication skills, with an innate ability to craft messages that connect and engage
Strong creative vision with the capability to think innovatively and propose out-of-the-box solutions for social media trends and content
Proficiency in using social media analytics tools to gauge success and make informed decisions
Excellent organizational and project management skills, with the capacity to manage multiple projects simultaneously in a fast-paced environment
What we bring:
$75,000 - $95,000 base salary
10% discretionary annual bonus
Fully paid health insurance
16 weeks paid parental leave
Unlimited flexible time off
401k match (US employees only)
A leadership team that's 70% women; 85% underrepresented minorities
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