Paid Ads Specialist MX - San Francisco, United States - Simera

Description

Simera is a global employment company that connects top talent with remote work opportunities offered by its network of US-based clients. Our technology creates talent profiles for job seekers based on their skills, work history, and education. Our talent consultants meet with each qualified candidate to understand their career goals and salary requirements so that we can find the right match.

Summary:

We are seeking a highly skilled and experienced Paid Ads Specialist with a minimum of 5 years of hands-on experience in managing paid advertising campaigns. The ideal candidate will be proficient in managing meta/google ads and possess a deep understanding of various advertising platforms. Competitive salary range of $1,500 to 3,500 per month, commensurate with qualifications and experience.

Key Responsibilities

• Plan, execute, and optimize paid advertising campaigns across meta/google ads platforms.
• Develop and implement strategies to drive traffic, leads, and conversions through paid channels.
• Utilize marketing funnel knowledge to target and engage with the appropriate audience segments at each stage of the buyer's journey.
• Create compelling ad creatives, ad copies, and landing pages that resonate with the target audience and drive desired actions.
• Monitor campaign performance, analyze data, and provide insights to improve campaign effectiveness and ROI.
• Stay updated with the latest trends and best practices in paid advertising, digital marketing, and the industry landscape.

• Proficiency in English language skills at either B2 or C1 level is required
• English Resume is required
• Minimum 5 years of proven experience in managing paid advertising campaigns, particularly on meta/google ads platforms.
• Strong understanding of marketing funnels and experience in optimizing campaigns for different stages of the funnel.
• Ability to generate creative ideas and develop engaging ad creatives independently.
• Experience in both B2B and B2C marketing environments is highly desirable.
• Excellent written and verbal communication skills in English.
• Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions.
• Strong attention to detail and organizational skills, with the ability to manage multiple projects simultaneously.