Manufacturing Brand/Category Product Manager - Grand Prairie, United States - Winholt Equipment Group

Description

Winholt Equipment Corp, a leading USA manufacturer with a global supply, offers quality products and equipment solutions to supermarkets, retailers, foodservice and restaurant chains, supply chain industries and e-commerce businesses.

Our Brand/Category Product Manager will be responsible for Product SKU and Product/Brand Category data analytics, trends, pricing analytics, competitive analysis, market trends, etc. New Product project management for the entire lifecycle of a new product, from ideation to sales, managing the product through the entire process, including creating a marketing/sales plan with sales management, for launching new products. This position works to improve gross margins by product and category with cross functional teams.

Responsibilities:

• Develops a vision and roadmap for new products based on input from sales, supply chain, customers, competitive analysis, and market research.
• Identifies product positioning, key benefits, and target customers.
• Creates and reports on product/category analytics for sales trends.
• Performs customer interviews and market assessments.
• Develops go-to-market strategies for new and existing products.
• Determines new product introduction timetables, pricing, and time-integrated plans.
• Coordinates with cross-functional teams to ensure all team members are working cohesively in the new product development process.
• Works together with sales and marketing to develop competitive item/sku pricing structures.
• Performs periodic competitive analysis.
• Collaborates with peers and leadership, presents market strategies and product analytics.

Required Skills & Abilities:

• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Proficient with Microsoft Office Suite.
• Data Analysis Tools
• Must be willing to travel periodically and participate in trade shows, etc.

Education and Experience:

• Bachelor's degree in marketing and/or project management.
• Three plus years of product/brand management experience/marketing.
• Tech Savvy.
• Foodservice & Restaurant Chains, Supermarket, Supply Chain, and e-Commerce equipment experience.

Physical Requirements:

• Required to stand, walk, and sit; talk or hear, both in person and by telephone; use hands to finger, handle, or feel objects or controls; reach with hands and arms.
• Regularly required to stoop, kneel, bend, crouch and lift up to 50 pounds.

Winholt Equipment Corp prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Winholt Equipment conforms to the spirit as well as to the letter of all applicable laws and regulations.