- Researches the competitive landscape and defines buyer personas to determine the most effective way to market our product
- Creates launch plans and coordinates cross-functional activities required to bring new customer experiences to market
- Crafts positioning and messaging to make sure that products and features (new and existing) are presented in a consistent way that resonates with target buyers
- Leads the decision-making checklist with key stakeholders for product and/or feature launch and documents procedural guidelines for successful delivery and enablement
- Maintains the externally-facing roadmap for our product on a quarterly basis
- Produces release notes for internal consumption following each release, or on a bi-weekly basis
- Identifies and reports on trends that affect the quality of releasing new features, enhancements, and bug fixes.
- Takes the lead on all other job-related duties as necessary to take our developed product and package, distribute and enable it for adoption.
- Serves as a culture champion of Kaleidoscope Group PBC, and works in accordance with Company policies and values
- Maintains regular and reliable attendance
- Performs other duties as assigned
- High school diploma and minimum of three (3) years of demonstrated experience in product marketing and/or bringing a SaaS software product to market
- Clear understanding of revenue projections, business metrics and planning
- Knowledge of/or experience in demand generation, social media, digital marketing, storytelling, influencer marketing
- Demonstrated experience in agile methodologies and best practices, including working with related tools (Jira, Confluence, and similar)
- Ability to prioritize and manage several milestones and projects efficiently
- Ability to mitigate risks and challenges using problem-solving and data analysis skills
- Experience in creating launch plans
- Demonstrated ability to meet and achieve professional goals, and achieve timely follow-through on commitments
- Possesses a demonstrated growth mindset; approach challenges as opportunities to improve and grow both self and Company
- Ability to communicate and collaborate effectively in written and verbal forms
- Excellent interpersonal skills
- Attention to detail and organizational skills
- Able to achieve results in a fast-paced, high-growth work environment with rapidly shifting priorities
- Strong analytical, critical thinking, strategic and problem-solving skills
- Authorized to work in the US for any employer
- Ability to pass background study
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Product Marketing and Delivery Manager - Minneapolis, United States - Kaleidoscope Group PBC
Description
Product Marketing and Delivery Manager
Minneapolis, MN
Full Time
Product
Entry Level
Kaleidoscope is a cloud-based awards management digital platform enabling organizations to fund, design, administer, and host branded scholarship and grant programs.
The platform uses leading technologies to deliver an end-to-end solution for sponsors, organizations, and those they support.Kaleidoscope is building a future where financial aid and funding solutions are smart, cost-effective, and as unique as the applicants they serve.
Learn more atWe offer a competitive pay and benefits package including equity option grants, medical, dental, and vision benefits, 401(k) with company match, flexible PTO program, and more
We are proud to be an equal opportunity employer and welcome our employees' differences regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, Veteran status, or any other protected class.
Diversity makes us better. Join us.Position Summary
The Product Marketing and Delivery Manager position has a direct impact on a fast-growing product in a high-growth market.
Incumbent is responsible for organize the best positioning and packaging and subsequent execution and launch of new features and products.
This is a key position that takes the lead on and coordinates launch readiness and ensures a high-quality experience for users and stakeholders.
Position Responsibilities
Required Qualifications