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    Creative Director - Raleigh, United States - Centerline Digital

    Centerline Digital
    Centerline Digital Raleigh, United States

    3 weeks ago

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    Description
    About Centerline Digital

    Centerline is a content marketing agency with a passion for resolving complex communications challenges with strategic and creative digital content.

    Founded in 1996, Centerline Digital is headquartered in Raleigh, NC. We craft strategic content and experiences that provoke thought and create meaningful connections. We're experts in telling complex stories and believe no two client engagements are the same.
    About the Creative Director role
    Do you have the talent and passion to solve big challenges with smart content? Do you enjoy being on the front lines working with clients — some of the most successful companies in the world — to help them spark deeper conversations, generate demand for complex products and solutions, and ultimately make sales?
    Our

    Creative Directors


    are key to leading the creative execution of content that delivers the right message to the right audience at the right time.

    We call it "Accountable Creative" – and it requires more than a tagline or clever visual trick.

    It takes time and focus to understand the offerings like you are the subject matter expert; to understand the audience like you are living among them; and to craft stories and experiences that connect the two.


    As a Creative Director you will:

    Work closely with Client Services teams to concept appropriate creative — in message and style — that bridges the gap between what the client is trying to accomplish and how the target audience prefers to communicate.

    Lead and grow client engagements and relationships alongside Client Services teams.
    Work across multiple client engagements simultaneously.

    You have the ability to self-direct time and energy while exhibiting a full commitment to projects, the team, and our clients' success.

    Guide the building of appropriate teams for projects.
    Be active.

    Collaborate with and empower Writers, Art Directors, Associate Creative Directors, Designers and Developers to bring creative ideas to mediums including motion graphics and video, interactive experiences, web, design and more.

    Be creative working within corporate brand guidelines and defined campaign styles.

    Be the most knowledgeable person in the room, delivering client pitches and presentations – building consensus on the way forward rather than contention.

    Provide a critical eye to work in progress.

    Not just in terms of "looks good, sounds good" – instead, always with the question:
    Will this accomplish the stated business goal?

    Be aware of the latest concepts, practices and procedures for successful marketing communications in any medium across various industries — including but not limited to video, animation, interactive and social networks.

    Advance the strategic and design thinking within the department and inspire others.
    Be adaptive to change, but focused on the goals of clients, the team and fellow Centerliners.
    The ideal candidate will bring the following to the table:
    Minimum +10 years experience in an agency or brand management; B2B experience is a must
    Bachelor's degree in communications, design, or comparable experience in a related marketing field

    Expertise in multiple disciplines including:
    Writing, Content Strategy, Graphic Design, Motion Graphic Design/Animation, Editing, UI Design/Development
    Strong writing skills in a variety of formats (proposals, pitches, concepts, treatments, scripts, etc.)
    Leadership skills and experience motivating, empowering and inspiring others
    Self-motivated, requiring minimal hands-on management
    Highly organized, with a keen eye for the details


    What we offer:
    The salary range for the Creative Director position is $100k - $120k
    This position is remote work from home.
    Paid time off and paid company holidays

    Excellent benefits package that includes:
    Employee medical and dental benefits with employee-paid option to add partner or family.
    HSA and FSA offerings

    Voluntary products including:
    critical illness, accident insurance, life insurance, short and long term disability
    401K plan with company match

    Centerline is committed to ensuring diversity, inclusion and respect continue to permeate the fabric of our company culture.

    We embrace, support and encourage individual differences in age, color, ability or disability, ethnicity, family or marital status, gender identity or expression, language, national origin, political affiliation, race, religion, sexual orientation, veteran status or other characteristics in our employees, clients and suppliers.

    And we believe the collective sum of these differences has a significant and positive impact on our success.

    #J-18808-Ljbffr

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