- Coordinate cross-functional marketing projects from inception to completion, ensuring alignment with business goals and deadlines.
- Develop creative briefs and manage asset grid creation for internal design team and external agency
- Collaborate with Digital Lifecyle Marketing team, our internal design team, and eternal agency to deliver high-quality marketing assets and materials.
- Identify and mitigate project risks and proactively address issues as they arise.
- Communicate project progress, updates, and deliverables to stakeholders.
- Route all CRM jobs through appropriate stakeholders for approval and through Veeva Vault for regulatory, medical, legal, and compliance sign off
- Ensure compliance with email marketing regulations and best practices, as well as AbbVie regulations and our product regulations
- Proof/QA all emails and SMS/MMS in detail before they are deployed to our consumers and customers
- Prepare project status reports and ensure accurate documentation of project activities.
- Bachelor's Degree
- Two or more years of marketing experience
- Demonstrated experience in email marketing and SMS
- Previous experience in promotional marketing, loyalty, direct marketing B-to-B and B-to-C.
- Previous experience with Braze, Salesforce Marketing Cloud, SendGrid, Twilio, Segment a plus
- Humble, honest, high level of integrity, positive attitude, willingness to learn
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our short-term incentive programs.
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Promotional Communications Analyst, Lifecycle Marketing- Remote - Irvine, United States - Abbvie
Description
Company Description
At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit Follow Allergan Aesthetics on LinkedIn.
Allergan Aesthetics | An AbbVie Company
Job Description
The Promotional Communications Analyst will report to the CRM Senior Manager. They will be responsible for the CRM execution of Allē promotions and ad hoc Allē initiatives. The Promotional Communications Analyst will work closely with brand teams and the promotions team to understand business objectives, goals and opportunities, then develop creative (email, SMS/MMS) with agency partners and work with CRM Ops team to execute. They will be responsible for both B2C and B2B campaigns.
This is a role that requires a blend of creative marketing skills, keen attention to detail, and project management expertise. This role will require an analytic thinker as the Promotional Communications Analyst will need to review metrics and optimize strategy for future campaigns.
Key Responsibilities:
Qualifications
Education and Experience
Values:
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
Note: No amount of pay is a considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.
AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie's policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
