Marketing Manager - New York - Bloomsbury Publishing

Bloomsbury Publishing New York

3 days ago

Description

About Us

Bloomsbury Academic seeks a Marketing Manager to join its growing marketing and publicity department.

Responsibilities

Lead the planning, creation, and execution of marketing plans for titles for the academic and professional market in the US
Work in close association with marketing, sales, and editorial colleagues to drive growth and brand awareness for these authors, titles, and co-publishers
Communicate promotional updates and analyses leading up to, during, and after publication to co-publishing partners, editorial colleagues, and other stakeholders
Collaborate with the digital marketing team to drive direct-to-consumer and partnership campaigns via the website, email, social media, and other digital channels
Partner with the marketing team responsible for promoting titles to academics and professionals
Create and develop marketing materials that best position our products in the marketplace, support and advance our sales efforts, raise awareness, and drive co-publisher partnership satisfaction
Understand the competitive landscape and provide insights to support sales and product development
Travel to conferences to represent the Bloomsbury Academic brand throughout the year (anticipated travel 3-5x year)

Requirements

4+ years of experience in marketing, preferably within academic or professional publishing with an emphasis in digital marketing
Proven record of implementing best practices related to campaigns, positioning, branding, and driving overall awareness
A confident, creative, collaborative person with excellent communication, organizational, and interpersonal skills, a can-do attitude, and the ability to identify and capitalize on new opportunities
A self-starter with a proven ability to work independently, meet deadlines, and prioritize workload
Proficiency with social media platforms
Proficiency in Microsoft Office
Strong communication skills (verbal and written)
Experience presenting in front of groups including internal meetings and with outside clients
Proven ability to deliver timely, accurate work and demonstrate good follow-up and follow-through
Excellent organizational skills with the ability to multi-task, prioritize, and manage time effectively

Location and Benefits

All candidates must reside within travel distance of the Maryland or New York offices on a hybrid-remote schedule.

We offer a comprehensive benefits package including medical insurance, vision insurance, dental insurance, 401(k), paid parental leave, and a hybrid work schedule.

The anticipated gross base range is $55,000 - $60,000/yr.

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