Director, Marketing, Tislelizumab Promotions - San Mateo, United States - BeiGene

Description

**General Description:**

**The Director of Marketing Promotions is responsible for the development, implementation, management, and execution of the promotional strategy to support current and future indications for Tislelizumab.**

**Essential Functions:**

**Lead, develop and execute the US promotions for the Tislelizumab, including, but not limited to product positioning, campaign development, message development, and personal promotions.**

**Collaborate across the organization to develop a robust and targeted tactical plan that enables BeiGene to continue to achieve its US commercial objectives for Tislelizumab.**

**Establish and maintain a close relationship with Sales leadership to ensure that all promotional tactics are informed and supported by field perspectives.**

**Work closely with Market Access to highlight BeiGenes best-in-class patient support services program.**

**Partner closely with Business Analytics to align on market research needs and implement methodology to assess promotional effectiveness.**

**Continually analyze the business landscape to identify customer and competitor insights and incorporate into promotional plans.**

**Ensure that all marketing activities conform to company guidelines and local laws.**

**Coach and develop team members to achieve both business and individual objectives.**

**Education Required:**

**Bachelors degree in marketing or related fields.**

**Qualifications:**

**BS with 10 plus years of broad biotech/pharma experience, including product launches, is required.**

**Oncology and/or rare disease, and prior Director-level experience preferred.**

**Successful track record working in a fast-paced, rapid-growth environment.**

**Excellent interpersonal skills, with the ability to gain alignment by working collaboratively and inclusively across functional teams**

**Strong verbal and written communications**

**Proven ability to grow and develop others**

**Supervisory Responsibilities:**

**No**

**Computer Skills:**

**PC, including MS Office Suite**

**Travel:**

**Minimum of 25%**

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.