- Develops and helps implement digital marketing to build and sustain presence in digital channels
- Coordinates the creation, maintenance, and publishing of digital marketing content
- Improves effectiveness of search engine optimization initiatives
- Explores and recommends digital platforms, websites, social applications to create customer awareness and call to action
- Works within the digital marketing budget to optimize the expenditure and maximize the impact of the digital channels
- Bachelor's degree in marketing or business is preferred
- Experience in business-to-business marketing a plus
- Experience with paid search engines and paid social media preferred
- Knowledge of Social media platforms: LinkedIn, Instagram, Twitter and Facebook required
- Knowledge of SAP C4C a plus
- Knowledge of drip and retargeting campaigns, lead nurturing, email campaigns and general marketing automation concepts a plus
- Knowledge of Microsoft office products required
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Digital Marketing Specialist - Morrisville, United States - SCHUNK Intec Inc
Description
Job Description
Job DescriptionDescription:SCHUNK is seeking a Digital Marketing Specialist with a background in planning, executing, and monitoring digital marketing processes with skills and the ability to take ownership and the desire to make a difference in the company's goals. You will be part of a dynamic team covering all aspects of the SCHUNK marketing efforts.
Responsibilities of the Digital Marketing Specialist:
Education and Experience required for the Digital Marketing Specialist position:
SCHUNK is a worldwide promoter of manufacturing efficiency and productivity. As a leading manufacturer of Toolholding, Workholding and Automation Components with high quality and continued technical innovations, our philosophy is exceptional customer service and superior technical support for our customers.
At SCHUNK, marketing is central in our fast-paced collaborative environment. The marketing group is charged with building brand awareness and telling the story about how our products/services can satisfy customers' needs. We're searching for an experienced Digital Marketing Specialist who is driven to do this and more. If you are excited by the challenge and are searching to be part of an energetic team, we want to hear from you.
EEO Statement:
Schunk is an equal opportunity employer. Schunk offers equal opportunities to applicants and employees and makes all employment-related decisions based exclusively on job-related qualifications, without regard to characteristics such as race, color, national origin, religion, gender, age, marital status, disability, veteran status, citizenship status, sexual orientation, gender identity, political affiliation and/or any other status protected by law.