Associate Director, Regional Marketer - Jackson, United States - Axsome Therapeutics, Inc.

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    Description
    Axsome Therapeutics, Inc. is a biopharmaceutical company developing and delivering novel therapies for the management of central nervous system (CNS) disorders.

    The Axsome team is a lean, dynamic group of individuals committed to addressing unmet needs for patients with CNS disorders.

    Axsome is based in New York City.

    About This Role


    Axsome Therapeutics is seeking an Associate Director, Regional Marketer (RMK) to be a field-based extension of the Marketing team that will focus on commercial KOL engagements with CNS experts to gain insights into national, regional, and local opportunities, provide a bridge between regional markets and headquarters, and regionally support the brand strategy and inform strategic direction.

    Additionally, the RMK will lead Peer to Peer speaker development, training, and support the execution of promotional programs and national and regional congress activity.


    This role will liaise with other field-based leaders, within approved SOPs, including but not limited to Field Medical, Sales, Training, as well as Corporate based colleagues in Marketing, Sales, Market Access, Market Research, and Medical Affairs, as appropriate.

    Additionally, the RMK will help develop and execute HCP marketing initiatives in line with brand strategies and objectives. This individual will report to the Senior Director, Marketing.

    This is a field-based position in the Central region that includes IN, OH, IL, MI, WI, and MO. Candidates must live in the geography.

    Job Responsibilities and Duties include, but are not limited to, the following:

    KOL Engagement

    Function as a thought leader liaison to key KOLs within the community and build bridge to/from customer to Axsome Therapeutics

    Develop and maintain KOL engagement plans and influence maps for thought leaders

    Engage with KOLs at local, regional, and national congresses and advocacy events to discuss brand, disease state and commercial strategy as well as facilitate engagements and opportunities for executive leadership in support of marketing initiatives

    Gather insights from key thought leaders to inform brand strategy and support development of content, tactics, and resources, when appropriate

    Brand Strategy


    Support cross-functional teams to gather key customer insights and input on the marketplace by garnering insights on commercial strategy, including designing local marketplace tactics, clinical messaging, access, and educational needs.

    Supporting the execution of approved Commercial Advisory Boards

    Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project Brief

    Design, Facilitate, participate in, and attend advisory boards, where appropriate

    Speaker Bureau Management & Execution

    Identify and develop HCP and access speakers to provide compliant, high-quality speaker programs on disease state, mechanism of disease, and product, when appropriate

    Ensure appropriate and compliant execution of speaker programs

    Monitor speaker performance at events and develops speakers to provide high quality promotional education through coaching as needed

    Work with Marketing and contracted speakers to gain and synthesize feedback on current and future content development

    Requirements

    / Qualifications

    BA or BS in relevant field; advanced degree preferred. Plus, a minimum 5-7 years of experience in pharma in CNS

    Minimum 5-7 years of experience in one of the following: product marketing, thought leader engagement, field sales or management

    50-70% business travel, by air or car, is regularly required

    Must live in the territory's geography

    Experience and Knowledge

    Demonstrated success and expertise with thought leader engagement, ad boards and speaker's bureau- strongly preferred

    Marketing, sales management, and/or extensive pharmaceutical product launch experience- strongly preferred

    Proven ability to successfully manage accounts in a large geographical territory including both academic and community-based HCPs

    Demonstrated ability to build productive stakeholder relationships internally and externally with impactful engagement tactics

    Clinical knowledge and aptitude in complex/competitive disease states, preferably in the CNS market.

    Strong intellectual curiosity with a desire to continuously learn and improve by applying new knowledge and skills on the job and innovate with market dynamics

    Highly collaborative with the ability to manage multiple projects simultaneously

    Self-starter with strong organizational and planning skills. Able to determine effective approaches and take the appropriate action based on the available information/resources consistent with the over-arching strategy

    Effective verbal and written communication skills

    Salary & Benefits

    The anticipated salary range for this role is $160,000 - $190,000. We encourage candidates of all levels to apply as there may be flexibility on final job title and responsibilities. The salary offer will be based on a variety of factors, including experience, qualifications, internal equity and location. Axsome offers a competitive employment package that includes an annual bonus, significant equity and a generous benefits package.

    Axsome is committed to equal employment opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities.

    We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, sexual orientation, gender identity, ancestry, citizenship, marital status, physical or mental disability, medical condition, veteran status, genetic information, or any other characteristic protected by federal, state, or local law.

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