Digital Marketing Director - Denver - Gravitee

Description

Marketing Director (Top of Funnel)

Gravitee is a 2025 Gartner Magic Quadrant Leader, on a mission to govern the world's intelligence. We deliver the industry's most advanced platform for Any API, Any Event, and Any AI Agent, trusted by global leaders like Michelin, Roche, and Blue Yonder.

Why Gravitee?

• The Mission: We are bridging the gap between traditional tech and the new frontier of AI Security.
• The Momentum: We combine the credibility of a market leader with the high-octane speed of a startup.
• The DNA: We hire "Hold Nothing Back" individuals - passionate professionals who want to redefine how the world interacts with technology.

The Role

Are you deeply curious about how businesses grow? Passionate about experimenting, iterating, and architecting campaigns and strategies that scale pipeline faster?

We're hiring a Marketing Director (Top of Funnel) to lead our digital demand generation strategy and drive measurable revenue growth as Gravitee scales. You'll report to the VP Growth Marketing and partner closely with Brand, Product Marketing, GTM Engineering, Sales, and Product.

A core part of this role is leveraging AI everywhere, not as a side tool, but as a first-class capability. You'll use AI tools, automations, and agents to help the marketing function move faster and operate smarter. From accelerating campaign buildout, to understanding attribution and performance, generating insights, and maximising ROI on our digital investment to deliver scalable AI-driven motions, you will champion a culture where AI amplifies human performance across the business.

You'll own the strategy and execution of Top Funnel programs that attract, convert, and nurture technical audiences across channels. This is a strategic and hands-on role for a data-driven leader who knows how to market to technical decision makers in a fast-paced SaaS environment.

What You'll Be Doing

Top of Funnel Strategy & Leadership

• Develop and own the global top of funnel marketing strategy aligned with growth goals (SQLs, pipeline and revenue)
• Lead, mentor, and scale a high-performing digital marketing team (paid, SEO, AEO, automation, web).
• Define KPIs and performance frameworks to measure effectiveness across the funnel.

Demand Generation & Pipeline Growth

• Build multi-channel demand generation programs that drive SQLs, and qualified pipeline.
• Oversee paid acquisition across search, display, social, retargeting, intent platforms, and ABM tools.
• Work closely with the GTM engineering team leveraging AI to implement intent-based and account-centric digital programs tailored for complex B2B buying cycles.

Organic-Driven Growth

• Combine initiatives in all organic channels specifically AEO/SEO, growing Gravitees organic presence exponentially measured by quality traffic/leads generated.
• Partner with product marketing/content engineering team to define and create assets for the entire funnel.
• Leverage AI to Ensure digital distribution maximises reach and conversion.

Marketing Automation & Attribution

• Work with the Go To Market director to oversee email marketing, journey building, lead scoring, and behavioural nurture flows.
• Ensure integration and optimisation of Martech stack (HubSpot, Clay, etc.)
• Partner with RevOps to ensure clean data, accurate attribution, and clear visibility into marketing ROI.

Website & Conversion Optimisation

• Own website strategy and performance, including UX, conversion paths, and technical SEO/AEO.
• Lead continuous A/B testing and CRO initiatives to improve engagement and conversion rates.

Essential Skills

• AI Native - proven track record of hands-on experience using AI to drive efficiency, productivity and innovation in digital marketing/top of funnel marketing. Passion to master AI as a marketing tool but also as a core organic route to market through answer engines/llms.
• 3-5+ years in B2B SaaS digital marketing, with at least 3 years in a leadership role.
• Deep knowledge of digital funnel optimisation, demand gen, and revenue-driven marketing.
• Experience marketing to technical audiences (developers, engineers, IT, product teams).
• Strong hands-on experience with paid acquisition, SEO, marketing automation, and web strategy.
• Proven track record scaling digital programs that drive measurable pipeline and revenue.
• Strong analytical mindset: able to interpret complex data and make fast, informed decisions.
• Excellent communication skills and cross-functional collaboration.

Who Thrives Here

Our growth is powered by people who bring passion to their craft, professionalism to their execution, and a commitment to excellence. You'll thrive here if you:

• Care deeply about high-quality output and brand clarity.
• Are curious, adaptable, and energized by the fast-moving AI landscape.
• Take full ownership of your projects from concept to completion.
• Value a culture of openness, collaboration, and constant evolution.

Bonus Points: Experience in SaaS, AI-enabled systems, or open-source communities is a plus, but a "growth mindset" and curiosity matter most.

Life at Gravitee

At Gravitee, we invest in humans, not just roles.

You'll get:

• Salary up to $140k
• Competitive medical coverage
• Pension / 401k program options
• Stock options - you build it, you own it
• 25 days holiday + in-country national holidays
• 3 mental health days + wellness allowance
• Your birthday off
• Professional development budget to fuel your growth
• Hybrid work culture with hubs across regions
• Quarterly team events + annual offsite at an exciting location
• A meaningful, progressive, global company culture that is as fun as it is hardworking
• Endless growth opportunities

At Gravitee, we believe diverse perspectives make better products and stronger teams.

At Gravitee, no employee or applicant will be treated less favorably on the grounds of sex, marital status, race, color, nationality or ethnic or national origin, disability, gender, sexual orientation, gender identity, age, pregnancy or maternity, marital or civil partner status, or religion or belief.

By clicking submit below, you consent to allow Gravitee to store and process the personal information submitted above.