- 5+ years as a content strategist or content marketing lead, or another relevant role.
- Proven background in developing successful cross-channel content strategies that improve organic growth for brands.
- Expertise in planning, writing, optimizing and repurposing content across various owned channels for B2B and B2C audiences.
- Ability to use data sources (GA4, Sprout, Salesforce) to analyze raw data into actionable insights that guide strategies.
- Basic SEO and content UX knowledge for content planning and creation.
- Experience managing client relationships, adhering to budget constraints, identifying new business opportunities, and presenting deliverables to clients.
- Content Strategy:
- Experience developing and implementing comprehensive content strategies, including owned channel activations across organic social media, email, and SMS.
- Audience/Brand Alignment:
- Analyze audience research and extract valuable insights into behaviors, preferences, and requirements, ensuring these are incorporated into the formulation of content strategies.
- Content Creation:
- Craft engaging content across multiple formats, such as organic social posts, long-form web, interactive, and email/SMS campaigns.
- Critical Thinking:
- Synthesize various data inputs to develop clear analyses of "what happened" and provide actionable solutions to help marketing programs meet client goals.
- Leadership Skills:
- Independently spearhead client content marketing endeavors, showcasing leadership and project management skills.
- Develop, motivate, and guide the performance of less-experience Social & Content team members.
- Lead digital content strategies that marry audience goals with business objectives, emphasizing content marketing initiatives to improve connections with core audiences.
- Guide the development of high-quality compelling content that incorporates brand, business goals, audience insights, personas, keywords, core messaging themes, and creative direction for a variety of clients.
- Manage client "pods" of other content subject matter experts (coordinators, specialists, writers) to ensure high-quality output (in terms of style, voice, tone across channels) and adherence to deadlines.
- Work collaboratively with business managers and cross-channel strategists (paid media, creative) to create integrated marketing strategies.
- Execute channel-specific reporting for organic content programs to inform strategic direction with data-backed insights.
- Stay up to date on industry trends within search, UX, social, market research, and other general updates and apply this information to ongoing content strategies.
- Support the ongoing evolution of our Social and Content Department by disseminating thought leadership within Red Door, our clients, and broader industry.
- D2C brand marketing expertise across organic/owned channels (social, email, blogs)
- Experience working with enterprise level brands.
- Proficiency integrating organic initiatives with paid strategies.
- At least 2 years in a similar agency role.
- Medical Insurance with 100% of employee premiums paid by the company
- Employer contributions to Employee Health Savings Account
- Dental Insurance
- Vision Insurance
- Three weeks of Paid Time Off that increases with tenure in addition to Ten Paid Company Holidays
- 401k Plan with competitive company match
- Supplemental insurance (accident, cancer, short term disability)
- Custom Semi-Annual Incentive Plans
- Company-paid mental health platform for online counseling
- Tuition Reimbursement Program and budget for conferences and training
- Technology infrastructure to support work from anywhere and collaboration
- Surprise & Delight gift perks
- Morale & Wellness Committee-sponsored programs and events, and participation opportunities
- Wellbeing perk that provides credits for fitness classes, massages, acupuncture, etc...
- Employee Assistance Program (EAP) with resources for personal counseling and financial advice
- Charitable Donations on Your Behalf
- Employee Events & Get-Togethers, in-person and remote
- Opportunities for shadowing, learning, and growth
-
Content Strategist
5 days ago
Red Door Interactive San Diego, United StatesJob Description · Job DescriptionIs This You? · As a seasoned content strategist with enterprise-level experience, you are adept at creating and executing customer-driven, search-optimized organic content strategies across multiple channels, including websites, email, and social ...
-
Content Creator
1 week ago
Calming Co. San Diego, United States**Who We Are** · Calming Co. is a rapidly growing direct-to-consumer eCom startup in the dietary supplement space. Our flagship product, Ü Relax, has experienced massive success and we expect to continue the same trajectory throughout 2024 and beyond with the upcoming launch of Ü ...
-
Digital Marketing Strategist
1 week ago
Tandem Diabetes Care Inc. San Diego, United States**GROW WITH US**: · Tandem Diabetes Care creates new possibilities for people living with diabetes, their loved ones, and their healthcare providers through a positively different experience. We'd love for you to team up with us to "innovate every day," put "people first," and ta ...
-
Project Manager
1 week ago
KWSM San Diego, United States**Company Description** · KWSM is a full service digital marketing agency made up of driven brand journalists, putting a story-first emphasis on our marketing approach. We specialize in digital marketing strategy, website development & SEO, content creation, PR & influencer marke ...
-
Client Coordinator at Modifly
3 weeks ago
Court Avenue San Diego, United StatesAt Modifly, the Client Coordinator is responsible for building strong client relationships, developing a thorough understanding of the client's business, contributing to the client's strategic goals and initiatives, overseeing campaigns from start to finish, leading the delivery ...
-
Director, Paid Media
1 week ago
Court Avenue San Diego, United StatesThe Director, Paid Media at Modifly is an experienced professional with extensive expertise and a strong passion for developing effective strategies and ensuring the successful implementation of paid marketing campaigns to exceed clients' goals. This role is a managerial position ...
-
Social Media Strategist
5 days ago
San Diego State University San Diego, United States**Job no**: 538440 · **Work type**: Staff · **Location**: San Diego · **Categories**: Unit 9 - CSUEU - Technical Support Services, Probationary, Full Time, Marketing/Communications, Telecommute eligible (work onsite as scheduled and/or as requested and telecommute as scheduled) · ...
-
Search Engine Optimization Specialist
2 weeks ago
Luminize San Diego, United StatesAbout the Job: · Luminize Marketing is looking for an Amazon Content Strategist to conduct thorough research (product/competitive/keyword), with a focus on enhancing key metrics for content displayed on Product Detail Pages and Brand Stores. Your expertise will play a pivotal rol ...
-
ABM Specialist
2 weeks ago
Lytx San Diego, United StatesWhy Lytx: · Are you an accomplished marketer that can plan, implement, and improve one-to-many account-based marketing (ABM) campaigns? We're looking for an ABM Specialist to engage target accounts, accelerate funnel progression, and generate pipeline with our Growth Marketing t ...
-
Web Strategist
2 weeks ago
Webstacks San Diego, United StatesAbout Us · Webstacks is a high performance website operations and growth marketing agency established in 2020. We have quickly grown into a 55-person company because of our innovative website operations methodology, strong partnerships, and high-growth clients. We are constantly ...
-
ABM Specialist
1 week ago
Lytx San Diego, United StatesAre you an accomplished marketer that can plan, implement, and improve one-to-many account-based marketing (ABM) campaigns? We're looking for an ABM Specialist to engage target accounts, accelerate funnel progression, and generate pipeline with our Growth Marketing team You'll be ...
-
Digital Marketing Manager
6 days ago
Trigenx, LLC San Diego, United StatesHybrid/Remote Position · As Digital Marketing Manager, you are focused on executing, optimizing, and managing all digital platforms to support lead generation and revenue growth. Your primary purpose is to execute effective digital marketing content and strategies that drive hig ...
-
Division Marketing Manager
2 weeks ago
Integral Senior Living San Diego, United StatesIntegral Senior Living, proudly part of the Discovery Senior Living family of operating companies, manages care and lifestyle-focused senior living communities. Our company, which was built on our "Culture Keepers," employees thousands of vital Team Members and is committed to pr ...
-
Lead Product Photographer
2 days ago
Prolific Brands San Diego, United StatesDo you have a strong creative mind and enjoy crafting compelling brand stories and content that deliver results? Are you passionate about marketing? Do you want a chance to grow your career, and make a big impact? · If so, we are looking for you to join our team as a Lead Product ...
-
Division Marketing Manager
1 week ago
Integral Senior Living San Diego, United StatesJob Description · Job Description · Integral Senior Living, proudly part of the Discovery Senior Living family of operating companies, manages care and lifestyle-focused senior living communities. Our company, which was built on our "Culture Keepers," employees thousands of vit ...
-
Content Creator
1 week ago
Calming Co. San Diego, United StatesWho We Are · Calming Co. is a rapidly growing direct-to-consumer eCom startup in the dietary supplement space. Our flagship product, Ü Relax, has experienced massive success and we expect to continue the same trajectory throughout 2024 and beyond with the upcoming launch of Ü Foc ...
-
Customer Marketing Specialist
2 weeks ago
Lytx San Diego, United StatesWhy Lytx: · Are you a dynamic customer marketer who thrives on getting results? Lytx is looking for a Customer Marketing Specialist who will craft and implement captivating, multi-channel marketing initiatives aimed at captivating our client accounts, expanding market share, and ...
-
Director of Advertising
2 weeks ago
Luminize San Diego, United StatesAbout the Job: · Luminize Marketing is looking for a Director of Advertising to contribute their efforts to our core business offering; empowering Amazon sellers with effective marketing and advertising strategies. In this role, you'll lead a talented team in executing cutting-ed ...
-
Sr. Digital Marketing Sales Strategist
2 weeks ago
Ignite Visibility San Diego, United StatesIgnite Visibility, a fast-growing digital marketing company based in San Diego with a fully remote team, is looking for a highly experienced Sr. Digital Marketing Sales Strategist to play a key role in its business development department. This position will work directly with the ...
-
Sr. Digital Marketing Sales Strategist
2 weeks ago
Ignite Visibility San Diego, United StatesIgnite Visibility, a fast-growing digital marketing company based in San Diego with a fully remote team, is looking for a highly experienced Sr. Digital Marketing Sales Strategist to play a key role in its business development department. This position will work directly with the ...
Content Strategist - San Diego, United States - Red Door Interactive
Description
Job Description
Job DescriptionIs This You?
As a seasoned content strategist with enterprise-level experience, you are adept at creating and executing customer-driven, search-optimized organic content strategies across multiple channels, including websites, email, and social media. You have a data-driven approach, blended with a creative flair, to build unique strategies that engage target audiences to meet business objectives. You should possess cross-channel expertise in the digital marketing landscape, enabling effective collaboration with other activation teams to develop strong, compelling marketing programs.
What You'll Need:
Must-have:
What You'll Do:
Preferred:
*The hiring salary range for this position will be $76, ,000 / year*
*This range may differ based on your experience and skill set, geographic location, and cost of living considerations*
*This position will have a hybrid schedule based out of our San Diego, CA headquarters*
This Is Us:
We're Red Door Interactive— a national, award-winning, full-service marketing agency. We work with mid-market and Fortune 500 companies to optimize brand and performance marketing across all channels – paid, earned, and owned. Using data, technology, and top-industry talent, we deliver meaningful brand experiences that drive more revenue for clients such as Titleist, Patagonia, Stone Brewing, Sun Bum, Bosch, among others. Beyond our tactical capabilities, Red Door's approach to client engagements allows us to solve enterprise marketers' biggest challenges around stakeholder alignment, cross-department silos, resourcing, and measurement.
What's in it for you?
Working with us, you get a culture of learning and collaboration with professional growth and advancement opportunities. You will work as part of an engaged, respectful, knowledgeable team that values collaboration and learning.
We offer a comprehensive benefits package:
And, these perks:
Red Door Interactive is an Equal Opportunity Employer Celebrating the Diversity of our Employees, our Clients, and the Work We Do.
This range may differ based on your geographic location, cost of living considerations, and individual experience and skill set.
Hiring Range$76,000—$86,000 USDRed Door's Commitment to Diversity, Equity, and InclusionWhen work resonates with people in a wide range of industries, geographies, and cultures, we all win. To create impactful work together, we nurture an inclusive environment that invites diverse voices and empowers our people to contribute their whole selves to our craft.