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    • Senior Manager, Content Marketing-Secondment - Washington - Elsevier

    Elsevier
    Elsevier Washington

    3 weeks ago

    Default job background
    Description

    Senior Manager, Content Marketing - Secondment

    Do you excel in creating digital content that engages, inspires, and educates?

    Do you have a keen understanding of digital channels with an interest in Academic & Government Researcher & Librarian Audience?

    About our Team

    You will be part of the Academic & Government Researcher & Librarian Audience team, focusing on researching and creating long-form content that addresses our audiences' challenges and highlights how we can help them while generating interest in our products and services.

    We are creative, agile thinkers dedicated to putting our customers' needs at the heart of everything we do.

    About the Role

    The Content Marketer will focus on researching and developing long-form content, such as white papers, reports, articles, video scripts, infographics, and banners.

    They will work in partnership with our Product Marketers, as well as Creative Services, Digital Acquisition, Customer Engagement, and Field Marketing teams.

    The ideal candidate will be an effective writer with a keen understanding of digital channels; able to follow editorial and branding guidelines and company templates; is a self-starter who excels at time management; and consistently meets deadlines.

    Responsibilities

    • Write, edit, and create content following content requirements and branding guidelines for voice, grammar, and style.
    • Create audience-focused content that motivates, inspires, and educates on key topics of interest for use in digital awareness campaigns.
    • Be mindful of content flow, readability, and sentence variety that will appeal to an international audience.
    • Distill complex concepts and language into content that is easily understood and engaging.
    • Work closely with the Product Marketing, Creative Services, and Digital Acquisition Marketing teams to produce content that resonates with key audiences.
    • Able to understand our audiences (i.e., researchers and librarians) through research and connecting with colleagues who interact frequently with them.
    • Collaborate with internal stakeholders to ensure alignment, consistency, and accuracy in messaging, positioning, facts, and imagery.
    • Manage and complete work on time for multiple projects.

    Requirements

    • Excellent English language writing and editing skills.
    • Proven track record of creating (digital) content that engages, inspires, or educates.
    • Adept at simultaneously managing multiple projects; adhering to deadlines.
    • Familiar with branding and style guidelines.
    • STEM background or affinity for science preferred, previous experience in an academic or government organization a plus.
    • Bachelor's degree or certificate in marketing, communication, journalism, or similar.

    Work in a way that works for you

    We promote a healthy work-life balance across the organization.

    We offer an appealing working prospect for our people.

    With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

    Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.

    Working for you

    We know that your wellbeing and happiness are key to a long and successful career.

    These are some of the benefits we are delighted to offer:

    • Health plan benefits.
    • Employee Assistance Program.
    • Retirement Benefits.
    • Various Leave Programs.
    • Educational Assistance.
    • Disability, Life, and Accidental Death Insurance.
    • Paid Vacation.
    • Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice.

    About the Business

    A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society.

    Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education, and interactive learning, as well as exceptional healthcare and clinical practice.

    At Elsevier, your work contributes to the world's grand challenges and a more sustainable future.

    We harness innovative technologies to support science and healthcare to partner for a better world.

    Salary Range

    Pay range listed for Washington-DC required by law and varies based on years of experience. (107,000-179,000 home-based Washington-DC which may be inclusive of 10% annual bonus).

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