Principal Firmware Engineer - San Francisco - Tbwa Chiat/Day Inc

    Tbwa Chiat/Day Inc
    Tbwa Chiat/Day Inc San Francisco

    4 days ago

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    Description

    Principal Firmware Engineer for Connected Appliances

    Job Overview:

    This is a lead role in the design and development of on-device firmware for our connected home appliances.

    The firmware team creates new product experiences that span from hardware UI, pumps and control systems, to connected mobile applications.

    You will work closely with cross-functional teams including industrial design, electrical engineers, product management, and manufacturing operations to deliver world-class products.

    This position requires being based in the Bay Area as it is a hybrid position, with 3 days per week in our San Francisco office.

    Responsibilities:

    • Collaborate with product designers, hardware engineers, and app developers to envision new product experiences and ensure a seamless user interface on devices with real-time functionality.
    • Lead firmware development that brings these ideas to life, creating systems that deliver high performance and reliability.
    • Design and develop embedded firmware using FreeRTOS, ensuring smooth operation of features like on-device GUIs, control systems, and connectivity to mobile applications.
    • Architect and optimize firmware for resource-constrained environments, focusing on efficiency, low power usage, and stability.

    IoT Integration:

    • Build firmware that integrates securely and efficiently with AWS IoT for remote device control, data streaming, and over-the-air (OTA) updates.
    • Ensure seamless communication between connected appliances and cloud infrastructure, working alongside cloud engineers to optimize IoT functionality.

    Cross-Functional Leadership:

    • Collaborate with hardware engineers to ensure seamless integration between firmware and the physical systems of the device.
    • Partner with mobile app teams to ensure consistent, real-time interaction between the device and mobile apps.
    • Lead design and code reviews, mentor junior engineers, and drive best practices in firmware development.

    System Optimization & Testing:

    • Lead efforts to optimize firmware performance, focusing on real-time responsiveness, efficient memory use, and low power consumption.
    • Conduct thorough testing and debugging of firmware using industry-standard tools, ensuring system reliability and performance benchmarks are met.
    • Take ownership of firmware development for new and existing products, continuously improving code quality and system performance through iterative testing and validation.
    • Lead efforts to improve OTA firmware updates and streamline the deployment process.
    • Understand the latest architecture approaches in secure IoT device provisioning and management for consumer hardware. Make continued recommendations to evolve our designs.
    • Identify potential risks in software development and create strategies to mitigate them, ensuring the safety and efficacy of our appliances.

    Requirements:

    • 10+ years of experience in embedded firmware development, with a focus on real-time operating systems (RTOS) and connected consumer products.
    • Deep expertise in FreeRTOS or other RTOS environments, with a strong understanding of multitasking, scheduling, and system performance optimization.
    • Experience with AWS IoT services and secure, scalable IoT communication protocols (MQTT, HTTP, TLS).
    • Strong knowledge of microcontroller platforms (ARM Cortex, STM32, etc.) and peripheral interfaces (I2C, SPI, UART).
    • Proficiency in C/C++ for embedded systems development.
    • Experience working with on-device GUIs and integrating firmware with mobile applications.
    • Strong debugging skills and experience with tools like JTAG, oscilloscopes, and logic analyzers.
    • Familiarity with embedded development tools (version control, CI/CD) and OTA firmware update processes.
    • Ability to travel - up to 10%

    Preferred Skills:

    • Experience with MQTT or other IoT communication protocols.
    • Experience with control systems and sensor integration is a plus, but not required.
    • Familiarity with wireless communication protocols (BLE, Wi-Fi) for IoT devices.
    • Experience with GUI development frameworks for embedded devices.
    • Knowledge of cybersecurity best practices for IoT devices.
    • Familiarity with testing and validation for IoT hardware devices.
    • Experience with mobile app deployment, managing updates and mapping compatibility between on-device firmware and new mobile app capabilities.
    • Familiarity with security practices for IoT devices and systems, including encryption, secure boot, and TLS/SSL protocols.

    Education:

    • Bachelor's degree in Computer Science, Engineering, or a related field, or equivalent experience.
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