Director of Digital Marketing - California - SalaryGuide

    SalaryGuide
    SalaryGuide California

    1 week ago

    Description

    Responsibilities

    • Lead all facets of brand, digital, and traditional marketing to drive occupancy, elevate luxury brand equity, and advance digital transformation in lead sourcing and engagement.
    • Oversee a marketing team and agency partners to deliver holistic, high-performance campaigns with a digital-first budget.
    • Develop and execute multi-channel marketing strategy aligned with occupancy, sales, and revenue goals; allocate 50-70% of spend to digital channels (web, PPC, social, SEO, programmatic, email).
    • Steward brand standards, narrative, and positioning in all collateral, events, PR, and digital assets.
    • Ensure seamless CRM adoption, analytics reporting, and full-funnel digital campaign optimization.
    • Oversee website UX, digital content, SEO implementation, and social engagement to increase qualified leads.
    • Direct traditional media (TV & Radio), direct mail, print, and community outreach initiatives as needed.
    • Manage agency and vendor relations for creative, paid media, and advanced digital tactics.

    Requirements

    • 3–5+ years of hands‑on experience. Must be able to live in the platforms and pull the levers yourself.
    • Experience with complex, high consideration or luxury categories (e.g. hospitality, luxury apartments/real estate, healthcare).
    • Demonstrated experience with and ability to leverage existing and new AI capabilities within the digital marketing space.
    • Comfortable looking across all digital channels to find incremental lift
    • Bias for action: fast testing, clear learnings, pragmatic execution
    • Strong collaborator with the confidence to inform the strategy
    • Bachelor's degree in marketing or a related field.
    • 5+ years proven experience in digital marketing leadership.

    Preferred

    Benefits

    • PTO (paid time off) + Sick Pay + Appreciation Days
    • Medical/ Dental/ Vision
    • 401K
    • Competitive pay, excellent benefits (medical/dental/vision/401k/tuition assistance and more)

    #J-18808-Ljbffr

  • Work in company

    Digital Marketing Specialist

    Only for registered members

    The Digital Marketing Specialist supports the planning, execution and optimization of email campaigns and other email communications. This role partners closely with the Customer Experience and Marketing teams, · as well as other teams across the organization. · They will ensure ...

    Topeka $27.08 - $33.80 (USD) Full time

    1 month ago

  • Work in company

    Digital Marketing Strategist

    Only for registered members

    This person will help strategize build manage and optimize digital campaigns while working with our current sales team to promote digital advertising solutions in a B2B capacity. · Join sales team on client meetings to help close current and new business digital accounts · Drive ...

    Columbia

    2 weeks ago

  • Work in company

    Digital Marketing Strategist

    Only for registered members

    Join Zimmer Communications' growing team as a Digital Marketing Strategist. This role involves strategizing, building, managing, and optimizing digital campaigns to promote advertising solutions in a B2B capacity. · Join sales team on client meetings to help close current and new ...

    Columbia Full time

    1 week ago

  • Work in company

    Digital Marketing Strategist

    Only for registered members

    Zimmer Communications is seeking an experienced Digital Marketing Strategist to join our growing team. · ...

    Columbia, MO

    1 week ago

  • Work in company

    Senior Digital Marketing Manager

    Only for registered members

    We are looking for friendly, enthusiastic people who enjoy serving customers – we will teach you everything else you need to know. · ...

    Columbia Full time

    1 month ago

  • Work in company

    Senior Digital Marketing Manager

    Only for registered members

    Club Car Wash is one of the fastest growing tunnel car wash companies in the United States. · ...

    Columbia, MO

    1 month ago

  • Work in company

    Digital Marketing and Loyalty Specialist

    Only for registered members

    The Digital Marketing Specialist ensures seamless operation and continuous improvement of the loyalty program for Break Time Convenience Stores. · ...

    Columbia Full time

    3 weeks ago

  • Work in company

    Digital Marketing and Loyalty Specialist

    Only for registered members

    The Digital Marketing and Loyalty Specialist ensures seamless operation and continuous improvement of the loyalty program for Break Time Convenience Stores. · The position provides customer service for the loyalty program assists in marketing programs development printing distrib ...

    Columbia, MO

    3 weeks ago

  • Work in company

    Agency Development Manager

    Only for registered members

    This highly compensated role offers significant earning potential for a motivated seller with a proven track record in digital advertising sales. · ...

    Jefferson City, MO

    1 month ago

  • Work in company

    Partner Sales Manager – North America

    Only for registered members

    We are looking for a high-performing Synergy Sales & Partnerships Specialist to drive ETAP's strategic growth across North America. · ...

    California $104,200 - $173,800 (USD) Full time

    1 month ago

  • Work in company

    Account Manager, Client Partnership

    Only for registered members

    The Account Manager is responsible for providing support for daily account activities and client needs. · Responsible for scheduling client meetings. · Takes comprehensive notes during each meeting and provides timely recaps with action items. · ...

    Northampton Full time

    3 weeks ago

  • Work in company

    Dermatology Area Business Manager

    Only for registered members

    ROLE SUMMARY   · This role will report into the RBD and will work with customer-facing and HQ teams across the organization. The ABM will be responsible for the supervision and leadership of 6-10 representatives within the area assigned, sales performance of the business portfoli ...

    McCullom Lake Full time

    17 hours ago

  • Work in company

    Client Marketing Coordinator

    Only for registered members

    This role will support Marketing/Success Managers by helping them with daily client management within Ticketmaster's Venues & Promoters vertical.Establish an organizational system to track requests/needs of Marketing Managers and clients. · ...

    Prior Lake Full time

    1 week ago

  • Work in company

    Customer Success Manager, Nursing Health Education

    Only for registered members

    We prepare Nurses and Allied Health professionals for successful careers providing world-class content innovative learning tools and analytics that improve educational outcomes and help prepare students for the future. · Provide faculty with onboarding in-depth training and consu ...

    London $53,900 - $89,800 (USD) Full time

    1 month ago

  • Work in company

    Personal Lines Account Manager

    Only for registered members

    Acrisure is seeking a Personal Lines Account Manager to join our growing team. · ...

    Overland Park Full time

    4 weeks ago

  • Work in company

    Director, Strategy

    Only for registered members

    We are seeking a Director to support channel partner marketing strategies for brands within the insurance sector. The Director will serve as the primary strategic lead on defined accounts and workstreams. · The successful candidate will be a well-rounded strategist who can levera ...

    Northampton Full time

    1 month ago

  • Work in company

    Security Solution Engineer

    Only for registered members

    +Job summary+Bold in how we dream and innovate Responsive to feedback challenges and opportunities Accountable for results best in class outcomes Visionary in future focused problem-solving Exceptional in execution impact · +Responsibilities+ · Managed Threat Support: Actively co ...

    Prior Lake $78,800 - $155,430 (USD) Full time

    1 month ago

  • Work in company

    Digital Sales Manager

    Only for registered members

    We are seeking an experienced Digital Sales Manager to join our team in Columbia. The ideal candidate will develop and implement effective digital strategies to exceed the digital budget. ...

    Columbia

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    The Marketing Manager will play a hands-on role supporting the planning, execution, and optimization of marketing initiatives across digital, print, and event channels. · This role works closely with sales, product, and leadership teams to ensure marketing efforts align with busi ...

    Columbia

    1 month ago

  • Work in company

    Marketing Coordinator

    Only for registered members

    We are looking for an entry-level Marketing Coordinator to support our growing marketing efforts. You will work directly with our Sales & Marketing team to execute campaigns and build practical marketing skills. · Email Marketing & Customer Communication · Social Media & Brand Su ...

    Jefferson City

    1 week ago

  • Work in company

    Marketing Coordinator

    Only for registered members

    The Marketing Coordinator is responsible for assisting the Director of Marketing in executing the property's marketing plan and day-to-day operations. · ...

    Boonville

    1 month ago

Jobs
>
Director of digital marketing
>
Jobs for Director of digital marketing in California