Brand Designer - Pasadena - Dog Haus

Description

BRAND DESIGNER

Pasadena, CA | Full-Time | On-Site

COMPANY DESCRIPTION

Dog Haus is a craft-casual restaurant brand built on bold food, quality ingredients, and a strong sense of community. Founded in Pasadena, California, in 2010, Dog Haus has spent the last 15 years creating a memorable dining experience through crave-worthy hot dogs, sausages, smash burgers, and premium shakes, all served with personality and purpose.

2026 is shaping up to be the biggest year in Dog Haus' history. The company is in active growth and expansion mode, scaling thoughtfully while continuing to evolve how the brand shows up across food, culture, and experience. This is a pivotal moment to join the team, with a real opportunity to contribute, build, and help shape the next chapter of a brand on the rise.

Learn more at or follow along on social @DogHausDogs.

ROLE DESCRIPTION

This is a full-time on-site role for a Brand Designer located in Pasadena, CA. We are looking for a versatile, brand-minded In-House Graphic Designer who can both execute high-quality design and think conceptually across campaigns, content, and brand extensions. This role lives in a fast-paced, highly collaborative environment where ideas move quickly from concept to execution. You will help shape how our brand shows up everywhere, from digital and social to print and in-house experiences, bringing big ideas, pungent taste, and absolute creative ownership to the table. If you are not very adaptable, collaborative, or comfortable working in a dynamic environment, this role is not a good fit, and we encourage you not to apply.

CORE RESPONSIBILITIES

• Design and evolve brand assets across digital, social, print, and in-store touchpoints
• Concept and visually develop marketing campaigns from idea through execution.
• Extend existing brand systems into new campaigns, formats, and platforms while maintaining consistency.
• Collaborate cross-functionally with marketing, social, and operations teams.
• Help direct and guide content creation, including photography, video, motion, and social assets.
• Create scalable design systems, templates, and toolkits
• Ensure creative is on-brand, high quality, and built to perform
• Support launches, promotions, and seasonal initiatives with clear visual storytelling
• Provide creative direction and feedback to internal partners, freelancers, and agencies

MUST-HAVE SKILLS

• Brand Extension & Development
• Proven experience extending an established brand across new campaigns, channels, and formats
• Strong understanding of brand systems, including typography, color, layout, and visual consistency
• Ability to evolve a brand without diluting recognition or equity
• Experience building scalable brand guidelines, templates, and toolkits

CAMPAIGN CONCEPTING

• Ability to concept and visually develop campaigns, not just design deliverables
• Strong sense of storytelling, hierarchy, and message clarity
• Comfortable pitching creative ideas and explaining design rationale
• Experience translating marketing strategy into compelling creative execution
• Creative Direction & Content Leadership
• Experience directing or guiding photo, video, motion, and social content creation
• Ability to provide clear, creative direction and constructive feedback
• Understanding of how content performs across platforms and formats
• Strong eye for composition, pacing, and visual impact

DESIGN EXECUTION

• Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, and InDesign required)
• Working knowledge of motion and video tools such as After Effects or Premiere
• Experience designing for digital, social, print, and experiential environments
• Ability to build and manage templates and brand systems in Canva for scalable, cross-team use
• Understanding of when to leverage Canva, AI-assisted tools, or Adobe tools to balance efficiency, creative quality, and brand integrity
• Strong attention to detail and production quality

DIGITAL & SOCIAL FLUENCY

• Understanding of social-first design and content trends
• Experience designing across multiple aspect ratios and platforms
• Ability to design with performance, clarity, and readability in mind
• Familiarity with UI elements and digital best practices

AI-ENABLED CREATIVE FLUENCY

• Strong interest in and working understanding of the rapidly evolving AI creative tools space
• Familiarity with AI-assisted design, ideation, image generation, and workflow tools
• Ability to evaluate when AI enhances creative output versus when hands-on craft is required
• Comfort experimenting with new tools and integrating them responsibly into creative workflows.
• Clear understanding that AI supports creativity and efficiency, not brand shortcuts

COLLABORATION & COMMUNICATION

• Highly collaborative mindset with the ability to work cross-functionally
• Clear, confident communication skills
• Comfortable managing multiple projects in a fast-moving environment
• Open to feedback and continuous improvement

NICE-TO-HAVE

• Experience in food, beverage, hospitality, or lifestyle brands
• Motion graphics or animation experience
• Photography or video shooting experience
• Experience supporting multi-location or franchise brands

BENEFITS

Health, Dental, Vision, and 401K

LEGAL

We are an equal opportunity employer and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, age, disability, veteran status, or any other status protected by California or federal law.

We provide reasonable accommodations in accordance with applicable law. Applicants must be authorized to work in the United States.

Employment is at will and may be terminated at any time, with or without cause or notice, subject to applicable law.

This job description is not intended to be an exhaustive list of duties and may change based on business needs.

Pay Transparency (CA): The pay range for this position is $80,000–$90,000 annually, based on experience and qualifications.