- Produce revenue across all available platforms
- Prospect, contact and present to new businesses
- Develop new revenue through local business development
- Form strategic and market partnerships
- Manage an active account/client list
- Conceptualize, create, and deliver sales proposals that are consistent with station strategies
- Achieve individual sales goals while contributing to WGAL's dynamic sales team
- 2+ years in media or digital sales, or similar sales field
- Experience with the development of new business/non-traditional business
- Have strong negotiation skills
- Experience in a consultative customer-focused business atmosphere
- Accountability within a goal-structured organization
- Must be a team player
- Experience selling to business owners
- Understand and use qualitative research to further sales effort
- Related military experience will be considered
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
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Account Executive - Lancaster, United States - Hearst
Description
Job DescriptionWGAL, the NBC affiliate in Lancaster, Pennsylvania is looking for an experienced Media SalesAccount Executive . An Account Executive sells advertising to local businesses and negotiates impressions and rates with ad agencies. You will also solicit new businesses creating custom solutions using television and digital tools through the station and Hearst. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions to create partnerships to retain and grow our client base. You will report to the Local Sales Manager. If you want to work for the best, we want to hear from you today
Responsibilities
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.